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Viacom Launches Podcast-Only Radio Station

Posted by timothy on Sat Apr 30, 2005 09:32 PM
from the mix-tapes-for-crushes dept.
prostoalex writes "Figuring out it couldn't get any worse, Viacom is turning an underperforming talk radio station in San Francisco into podcasting central. KYOU Radio performed so poorly in the ratings that it would not even show up on the official Arbitron radio rankings for the city of San Francisco. Now the Web site of the station owned by $56.5 billion corporation features a hip young look and claims to be the Open Source Radio. Visitors can upload the podcasts of their own in MP3, AIFF, AVI or WMA formats (no OGG support by someone who's so accepting of open source)."
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  • Good idea (Score:5, Funny)

    by katana (122232) on Saturday April 30 2005, @09:38PM (#12395738) Homepage
    Radio that's just as good as your local public-access TV channels. Won't that be awesome.
  • Not a bad idea (Score:5, Insightful)

    by HELLO.JPG (676706) on Saturday April 30 2005, @09:39PM (#12395742) Homepage Journal
    From a business perspective this is genius. Content costs nothing because it's created by users and everything they make is pure profit. People will tune in to see if their content was picked or not.

    Of course, it will probably end up being just as crappy as local public access channels. Except, instead of seeing teenagers prank call McDonald's it'll be wannabe Art Bells ranting about how George W. Bush is hiding Osama bin Laden on the dark side of the moon.
    • This reminds me a LOT of the upcoming Current TV [current.tv].
    • Re:Not a bad idea (Score:5, Insightful)

      by grqb (410789) on Saturday April 30 2005, @10:13PM (#12395915) Homepage Journal
      They have to screen each mp3 file that they play to make sure they don't get their asses sued by playing illegal content...that'll take a lot of hours, I can imagine that every podcaster and their dogs will be submitting something to these guys.
    • Commercials? (Score:4, Interesting)

      by hotspotbloc (767418) on Saturday April 30 2005, @10:57PM (#12396109) Homepage Journal
      From a business perspective this is genius. Content costs nothing because it's created by users and everything they make is pure profit.

      I agree about the possiblity of being very profitable but what about commercials? The station needs to broadcast them:

      1. Will they just slice out content and insert commercials? If so, who decides what gets cut?
      2. Will they require producers to adhere to standard breaks and limit content time to something like 22:30 minutes per half hour with 3 breaks?
      3. Could the broadcaster insert an ad for a bbq shack during a pro PETA show (unlikely, but could happen)? Will the producer be allowed to insert their own ads?
      4. If the podcaster says one of the "seven dirty words" and it's gets broadcast couldn't the producer get hit with law suit from an injured third party (like an advertiser)?

      Yes, there could be a lot of profit in it but IMO it will be a rocky road in the beginning. While some podcasters will adapt I hope that's the exception to the rule. I like podcasts the way they are.

      Of course, it will probably end up being just as crappy as local public access channels. Except, instead of seeing teenagers prank call McDonald's it'll be wannabe Art Bells ranting about how George W. Bush is hiding Osama bin Laden on the dark side of the moon.

      If that part was posted by alone it would get a +5, Funny. =)

  • no ogg? duh (Score:3, Funny)

    by EvilStein (414640) <spam@[ ].net ['pbp' in gap]> on Saturday April 30 2005, @09:39PM (#12395746) Homepage
    If it was ogg, it'd be an "oggcast"

    "podcast" was originally something to be listened to on your iPod. The iPod doesn't play ogg (by default) ;)

    "oggcast" would sound like a wild caveman anyway.
  • The Jarvis Take (Score:4, Informative)

    by KrackHouse (628313) on Saturday April 30 2005, @09:44PM (#12395768) Homepage
    From BuzzMachine [buzzmachine.com].
    Now having said all that, I'll repeat that YOURadio is big news and good news for a few reasons: First, it is big media recognizing that it's time to listen -- and do more than listen: Let the people speak. It is big media recognizing the value of citizens' media. Second, it is an admission that the old, one-size-fits-all, top-down, one-way models of programming are broken and the audience can do it better. Third, it an admission that the old business models are soon to break and that the people can provide more talent for less than the old talent could. It's nothing less than the economic salvation of old media... if old media is smart enough to financially support citizens' media and not just exploit it. What's important is that a big media company knew it was time to stick some dynamite up the alimentary canal and push the plunger. It is the tipping point.
    Jay Rosen also has an interesting take on his blog, PressThink here [nyu.edu].
  • by grqb (410789) on Saturday April 30 2005, @09:45PM (#12395772) Homepage Journal
    Openpodcast.org [openpodcast.org] does exactly this, they've been doing this now for a long time. And, there may even be plans to do the same thing over satellite radio (although you'd have to listen to about a 2hr podcast from Adam Curry [curry.com] to learn more)

    shameless plug for my podcast: theWatt Weekly [thewatt.com] - energy news and discussion in mp3 format

    • Would you be so kind as to reccomend a player for me? I would like to listen in on Windows and Linux (ubuntu, specifically)
      • To listen to podcasts, all you really need is an mp3 player because they are mp3 files. For windows winamp is standard, for Linux xmms is pretty similar. There is a way of subscribing to a podcast, where you can have a program run in the background, checking for new podcasts that you have subscribed to via an rss feed and if it finds a news one, it automatically downloads it for you. If you want to "subscribe" in this way, iPodder [sourceforge.net] is the standard cross platform program to use.
    • Though I appreciate the press he's getting the whole podcast movement his podcasts are among the worst out there. Just slightly better than static noise.

      My favorites: bbc's fighting talk, cbc's quirks and quarks, the laporte report, benjamin walker's theory of everything. Thanks to these, audiobooks and NPR my daily commute is almost bearable.

      Yes I know I didn't link, how about adding linking as a feature to slashcode?

    • by grahams (5366) * on Saturday April 30 2005, @11:18PM (#12396200) Homepage
      This article is talking about broadcasting the submitted podcasts over AM radio, which is distinctly and wholly different from Openpodcast.org, as far as I can tell..
    • Who the fuck is Adam Curry? No, seriously.
  • Call me crazy, but I fail to see what all the hubbub is about podcasting (I also dislike the name). I think it is kind of neat as an idea, but I just don't see any financial strategy behind this that is in anyway sustainable. This isn't meant to be flamebait, I am really curious.

    Can anyone explain this to me?

    Does anyone know any relevent links about this topic?
    • OK, you're crazy (Score:5, Insightful)

      by Schlemphfer (556732) on Saturday April 30 2005, @10:02PM (#12395868) Homepage
      Call me crazy, but I fail to see what all the hubbub is about podcasting (I also dislike the name). I think it is kind of neat as an idea, but I just don't see any financial strategy behind this that is in anyway sustainable. This isn't meant to be flamebait, I am really curious.

      Please take the sentence above and insert "the web" where "podcasting" is currently placed. You could say much the same thing about the web lacking a financial strategy for content-oriented sites, especially back in 1999. But it evolved, at least somewhat. The same thing will happen to podcasts.

      Of greater importance, though, is that something can be totally paradigm-shifting but not generate a lot of cash. If 20 million people soon do most of their "radio" listening by podcast, the implications to society are enormous regardless of how much money is being made.

      • Except that by 1999 Angelfire was already including banner ads atop my horrible web page, and presumably making money off of it.

        Also, 20 million people may listen to podcasts, but they aren't doing it entirely because they love amateur recording, writing, and speaking quality. They're doing it because it's convenient, and can be listened to on their schedule, not Wolfman Jack's.

        A radio PLAYING podcasts takes away that major advantage. I like some of them, but I'm not going to tune in at a certain time and
  • by NZheretic (23872) on Saturday April 30 2005, @10:15PM (#12395932) Homepage Journal
    Ipodding Killed The Drive Time Radio Star.

    I heard you on the wireless back in Ninety Two
    Driving to work intent at tuning in on you.
    If I was jammed it didn't stop you coming through.

    Oh-a oh

    They took the credit for your shock jock comedy.
    Recorded on Ipods and new technology,
    and now I understand the problems you can see.

    Oh-a oh

    I met your children

    Oh-a oh

    What did you tell them?

    Ipodding killed the drive time star.
    Ipodding killed the drive time star.

    Downloads came and broke your heart.

    Oh-a-a-a oh.

    And now we meet in an household studio.
    We hear the playback and it seems so long ago.
    But we all agree Clear Channel has to go.

    Oh-a oh.

    You were the last ones.

    Oh-a oh.

    We are the next ones.

    Ipodding killed the drive time star.
    Ipodding killed the drive time star.
    On my hip and in my car, we can rewind if we've gone to far.

    Oh-a-aho oh,
    Oh-a-aho oh

    Ipodding killed the drive time star.
    Ipodding killed the drive time star.

    On my hip and in my car, we can rewind if we've gone to far.
    Downloads came and broke your heart, put the blame on Adam Curry.

  • Yawn! (Score:2, Interesting)

    This is supposed to be "citizens media" finally being recognized for the inexorable power it is, huh? Now we'll finally hear from "real people"? So, I suppose the DJs doing their shows before weren't citizens. But will we all of a sudden want to listen to those same DJs were they to put their schtick on an MP3 and accept no pay? Arguably not, but the podcasting cheerleaders seem to think that we'll certainly want to hear from some people with no training or prior interest in broadcasting. Yeah, that makes s
  • by zymano (581466) on Saturday April 30 2005, @10:17PM (#12395945)
    Return the airwaves to the public. We could use those frequencies more efficiently with muni wifi !

    Get rid of the FCC. Pure shills for monopolists.
  • by melted (227442) on Saturday April 30 2005, @10:23PM (#12395978) Homepage
    Supply us with your programming for free, we'll intersperse it with ads and put it on our site. I wich I could come up with schemes like this. :0)
  • Yeah... (Score:5, Insightful)

    by rampant mac (561036) on Saturday April 30 2005, @10:27PM (#12395994)
    "no OGG support by someone who's so accepting of open source"

    Does EVERY fucking article concerning compressed audio have to stick this little jab into each headline?

    Slashdot's open source... "no WC3 conformity by someone who's so accepting of open source"

    • Re:Yeah... (Score:2, Interesting)

      It's all good. Just encapsulate the OGG in the AVI. AVI can hold almost anything. :)
    • Re:Yeah... (Score:4, Interesting)

      by killjoe (766577) on Sunday May 01 2005, @12:10AM (#12396404)
      "Does EVERY fucking article concerning compressed audio have to stick this little jab into each headline?"

      Yes it does. This is an open source web site. I come here BECAUSE slashdot (and only slashdot) does that.

      I have a choice os billion web sites to choose from and so do you. I chose to come here and read news with open source advocasy in mind. If you don't want to read about open source advocasy I might suggest gotdotnet or a million other web sites which are anti open source or don't give a flying donut about open source.
  • FCC (Score:5, Interesting)

    by mlc (16290) on Saturday April 30 2005, @10:35PM (#12396026) Homepage
    What happens when someone says "fuck" in one of their podcasts?
    • What happens when someone says "fuck" in one of their podcasts?

      Probably the same thing that happens when you type it here on slashdot: people can still read it if they choose, even though it's a troll.

    • Re:FCC (Score:3, Insightful)

      by Anonymous Coward
      Wow - the fact you got modded as troll when you hit on the only problem with this scheme shows how little people here know about radio.
  • Could Apple demand a change? Besides, while the iPod is an incredible machine (calling it a "music player" really does it an injustice) there are other players, PDAs and soon cell phones that can handle "podcasts". I've seen "shiftcasting" and "peercasting" but I'm sure there are better suggestions.

    BTW, someone this year filed a trademark claim on "PODCAST" [uspto.gov], something that I'm sure will get disputed by someone.

    I just think there has to be a better name out there.

  • ogg support (Score:4, Informative)

    by Cruciform (42896) on Saturday April 30 2005, @11:19PM (#12396201) Homepage
    Canada's CBC radio supports OGG streams.

    Just check out Quirks and Quarks [www.cbc.ca], a weekly science show broadcast on Saturdays.
  • Does anybody listen to AM radio in cities? It's useful for covering big open spaces, but an AM radio station based in San Francisco seems pointless.
  • The Geeks Get Got? (Score:3, Insightful)

    by tomwhore (10233) on Saturday April 30 2005, @11:27PM (#12396240) Homepage Journal

    Folks, at its best Podcasting is supposed to break us free from the crappy world of FCC filtered, Clear Channel backed pablum that has been hoisted on us. Podcasting is the RESPONSE to years of having our airwaves taken away from us by govermental force and used by a few corporations to tell us what and when to listen to the music they want to seel us or to listen to the news they demand we belive.

    Podcasting, heck any methodology that subverts the traditional communications paradigm of "We own you, you listen to what we tell you to" is a great and glorious thing. It gives us the possibility of finding our own voices, of putting out our own content and of sharing in these things across the whole of humanity.

    But now those same tradionalists who took the airwaves from us want to join in the revoltuion against them? Something smell fishy to you yet?

    Lets break the KYOU thing down

    Infinity looses its biggest ever cash cow (Stern) and is DESPERATE for a new "thing". So whats new? (not much you..that should get the nprheads)

    Podcasting, which is just mp3s passed around via automated apps (bashpodder being imnsfho the best) goes from 0 to Hyperspace speeds in under a year...

    Many podcasters are living on the steam that they are changing the course of history, that each and every days recounting of thier lunch choices is a signal to the world of paradigm shifting import that EVERYONE needs to hear..(ok so some podcasters are not into this ego shit eating contest and yes some podcasts are just that fucking damn good and should be listened to... but enough fit this description that the idea holds.)

    SO here is Infinity DESPERATE for Something New
    SO here are some Podcaster DESPERATE to be heard

    Hey look, linkup synchup dontcha just wana throw up..because...

    INfinity pays NOTHING for the content, they sell ads and make the revenue, and the content is filtered to FCC cleaness standards to boot.

    So the Podcasters have to be FCC filtered, thier works make revenue for Infinity alone, and man does this begin to sound like some radio execs wet dream or what?

    Folks, this is fishy at best and a subversion of what indipendent media is suppose to be about at worst. I say no thanks.

    Burn Radio Burn

    • Mp3 may be better than ogg, but shouldn't this open source radio support all popular formats? This is a great idea, however although the exclusion of the ogg vorbis format is insignificant, it is troubling. Why would they leave this format out when it would be easy to include it?
      • You hit the nail on the head. They support all popular formats. Whatever the merits of Ogg, it still doesn't have the kind of penetration of the other formats. To call Ogg popular is ludicrous. Even among the technologically minded community, it isn't that popular.
        • On the other hand, podcasting isn't exactly mainstream either.

          Have you by chance caught the first couple of pocasts of "Revenge (or Return) of the Bleep" with Leo/Patrick/Kevin? The first week was just mp3, but after receiving a fair bit of email, they offered both mp3 and ogg the second week. And they made a point of mentioning that it's probably only one percent, albeit a vocal one percent, who want ogg format.

          If you're in the position to offer up content in mp3 format, it's trivial to make another

      • There are two main reasons why Ogg/Vorbis is used by the small number of people who use it. One is that the format is open source, so people can write all kinds of software for it without worrying about patents or licensing fees. Another reason (which is less of an issue since portable players are now available with storage that would put even a high end PC from five years ago to shame) is that the codec is much newer than mp3 and gives higher quality in a comparable file size.

        One of the reasons that Ogg hasn't been widely adopted yet is that companies like Apple prefer to make their players support proprietary formats that are more friendly to DRM than open source codecs. That's the only real technical obstacle preventing people who don't know about it from hearing about it. Distributing content solely in mp3 format that is destined mainly for playback on a computer is mostly just ignorance, since EVERY well known player comes with a vorbis decoder by now. MP3 was the first breakthrough audio format, and the closest and digital audio format has come to a household name, so it will continue to dominate for quite some time.

    • Maybe it won't be so bad.
      ... here's what they're saying ...
      However, you cannot download Podcasts on kyouradio.com. Instead tune in to 1550 KYCY-AM or click Listen Live.
      ... so it's podcasting that isn't really podcasting. Sounds like they've taken some lessons from Microsoft to "embrace - extend - cripple".
    • I think it's a Meta-definition: talking about what it does rather than how it does it.
    • Re:podcast != radio (Score:4, Informative)

      by isaac_akira (88220) on Saturday April 30 2005, @10:56PM (#12396102)
      Did you read the article? Or even read the summary? This *is* radio. A real radio station that is broadcasting people's podcasts *over the airwaves*.
      • Re:podcast != radio (Score:4, Informative)

        by prockcore (543967) on Saturday April 30 2005, @11:30PM (#12396253)
        A real radio station that is broadcasting people's podcasts *over the airwaves*.

        Goddammit. It's not a podcast if it's not wrapped in RSS. It's just an mp3. This is a *shoutcast* server that lets people submit mp3s to be broadcasted.

        It has *nothing* to do with podcasting. The word "podcast" shouldn't even be used here.

        It's also nothing new. Many shoutcast servers allow people to submit mp3s, many even allow you to "guest DJ" with winamp.
        • A shoutcast server does not use AM radio so I don't really see how it is the "same thing". In one case you are broadcasting over the Internet to a certain set of listeners (mostly people sitting at their computers). In the other you are broadcasting over the airwaves (e.g. to people in cars).
    • Radio involves actual broadcasting of electromagnetic waves on rf frequencies, normally at substantially high power levels.

      Which is clearly an insufficent definition, since that would include television. Radio in this usage is clearly audio-only.

      This whole fad of calling various forms of digital audio distributed over the internet 'radio', just goes to emphasize the technical illiteracy of the current crop of 'nerds'.

      Or it emphasizes how languages change and grow to fill new-found gaps by extension of