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Internet Killed the Satellite Radio Star 368

theodp writes "As Sirius XM faces bankruptcy, Slate's Farhad Manjoo reports that the company has bigger problems than just the end of cheap credit. While it has what seems like a pretty great service — the world's best radio programming for just a small monthly fee — Sirius XM has been eclipsed by something far cheaper and more convenient: the Internet. Load up Pandora or the Public Radio Tuner on your iPhone, and you've got access to a wider stream of music than you'll ever get through satellite. So forget the satellites, the special radios, and the huge customer acquisition costs, advises Manjoo, and instead focus on getting Howard Stern, Oprah, the NFL, and MLB on every Internet-connected device on the market at very low prices."
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Internet Killed the Satellite Radio Star

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  • So? (Score:2, Insightful)

    by zoomshorts ( 137587 ) on Sunday February 15, 2009 @09:19AM (#26862661)

    Yawn, who would have guessed?

  • too BIG to die (Score:2, Insightful)

    by Anonymous Coward on Sunday February 15, 2009 @09:29AM (#26862693)

    Bankrupcy? Yawn. If the company collapses and goes out of business it will mean a short outage. There is just too much hardware out there for it to die... SOMEONE will pick up the pieces at fire sale prices and yeah, quality will probably go down, but satellite radio is installed in too many cars to completely die out. Howard Stern will go away, but hundreds of channels of ad-free music will survive. (although I've noticed the DJs still talk over the beginning of the songs...just like real "free" AM/FM radio)

  • Bollocks (Score:5, Insightful)

    by drsquare ( 530038 ) on Sunday February 15, 2009 @09:29AM (#26862695)

    What percentage of radio listeners even have an iPhone, or any portable device capable of radio reception at non-extortionate rates? Too small to even matter.

    Satellite radio has its own problems but the iPhone isn't one of them.

  • by Anonymous Coward on Sunday February 15, 2009 @09:36AM (#26862733)

    The most important part of satellite radio is *mobile* access. Automobile. Essentially the same market that AM/FM stations have.

    Let's look at what he's saying one by one:

    1) The bulk of the article compares the iPod with Satellite Radio and says they're competing for the same market. Hmmm. Maybe so, but how many people have iPod docks in their car?

    2) The idea that satellite radio is somehow a big market when streamed over the internet. Then he compares it to the huge number of free, high-quality internet streams and declares that Satellite Radio is too expensive. It doesn't even make any sense.

    3) He chooses to dismiss the payments by satellite radio to car makers. He says if they got rid of that then they could charge less for the internet streams. Seriously man, I think he's retarded.

    Let's be real. The *primary market* for Satellite Radio is automobile access. You turn on the music and as you drive all around the country, you get the same music/talk/news whatever. And what's more, it's a great application, too. Everybody who gets satellite radio, if they enjoy it, never listens to AM/FM again in their car.

    If Satellite Radio was all set to rely on the Internet for it's delivery mechanism, then the whole reason for Satellite Radio disappears. Satellite Radio isn't about content it's about a delivery mechanism for content that doesn't require any infrastructure beyond the satellites themselves. The problem isn't that it competes with an iPod (doubtful) or that it doesn't come over the internet (goofy), its that the infrastructure set up by Sirius/XM is too costly. These guys took a bet on an adoption rate that hasn't happened.

    This article is so dumb that it reminds me of a letter to the editor (true story) about 35 years ago. We were going through an energy crisis and the local paper wrote an editorial that said we need to begin seriously moving to solar. A few days later, a woman wrote in that it seemed like a poor idea because if we used solar power, we'd simply use up the sun quicker and then it would be really dark.

    It demonstrated that the person writing the letter was clueless about what solar power was or how it even worked. Farhad Manjoo makes the same mistake. He has no idea what Satellite radio is, and why people want it. So he

  • by .Bruce Perens ( 150539 ) on Sunday February 15, 2009 @09:37AM (#26862737) Homepage Journal

    I had satellite radio, but ended up ditching it along with a few other things. We decided that we were being economically bled to death my numerous little services, none of which were too bad individually but collectivity they ate up our budget.

    - Sirius
    - DishNetwork
    - Land-line telephone
    - Internet service
    - MMO fees
    - Cell phone
    - GameTap
    - FilePlanet

    The list goes on. Eventually we were able to eliminate, consolidate, or reduce many of these fees. We safe a lot of money each month now. I now try and avoid anything that has a recurring monthly service, at least not unless it replaces something else. Business should realize that, in these tough economic times, people are going to take a hard look at where there money is going. Month payments don't have an end in sight, there's no payoff.

  • Car (Score:3, Insightful)

    by gatkinso ( 15975 ) on Sunday February 15, 2009 @09:40AM (#26862749)

    Sattellite radio is wonderful in the car. Oh well.

  • by nurb432 ( 527695 ) on Sunday February 15, 2009 @09:43AM (#26862763) Homepage Journal

    Not to me. Radio should continue to be free.

  • Re:Bollocks (Score:5, Insightful)

    by spottedkangaroo ( 451692 ) * on Sunday February 15, 2009 @09:49AM (#26862801) Homepage

    > Satellite radio has its own problems but the iPhone isn't one of them.

    Yet. But I'm reading about wireless that can function in the 100Mb range, broadcasting to a car moving 100mph. It's safe to say that in 10 years it'll be unthinkable to try a car trip without your 100Mb internets to keep the kids busy.

  • by Jeff DeMaagd ( 2015 ) on Sunday February 15, 2009 @09:57AM (#26862843) Homepage Journal

    Not to me. Radio should continue to be free.

    Radio (at least most of what is delivered over RF in the US) isn't free, you pay for it by being asked to listen to ads, most of the ads are pretty dumb too. Last I listened, it seemed like a third of the time is ads.

    There isn't much by the way of "TiVo" for broadcast radio to at least pare them down a bit. There are a few devices out there, but the reviews I've seen are lackluster.

  • Re:Bollocks (Score:5, Insightful)

    by camperdave ( 969942 ) on Sunday February 15, 2009 @10:00AM (#26862855) Journal
    Every mp3 player i have ( except my ipods ) has a FM receiver.

    So? We're talking about XM radio, which is a satellite based system. If you're doing a long drive, you could listen to an XM radio station for the entire trip. That means you could listen to the entire broadcast of a radio play, or of a talk show, without driving out of range. It also means that you have the full suite of stations available to you when you're up at the cottage, where there is no internet, and the only FM station you get plays rap "music".
  • by VinylRecords ( 1292374 ) on Sunday February 15, 2009 @10:09AM (#26862915)

    Approximately 25% of Americans own portable standalone MP3 players, 76% of households in the U.S. own a portable electronic device many of which are capable of playing music (such as a PSP, phone, blackberry, etc.), 99% of American households have televisions in them, Americans own more than 1 billion radios with free AM/FM broadcasts to receive, Americans also play tons of video and computer games, Americans go to the movies, and the form of entertainment that Americans prefer most according to most recent studies...reading.

    Sirius-XM has to compete with EVERYTHING, not just other forms of audio broadcasts like internet radio or over the air AM/FM radio. Every activity you do other than listen to Sirius-XM is in direct competition with Sirius-XM, the less you find yourself using the service, the less likely you are to renew the service, and that's if you get it in the first place.

    If you have a short commute to work, is paying for a monthly radio fee worth it? Probably not if you only listen to a few minutes of radio. And if your commute is long, is satellite radio better than free radio? The talk shows have commercials on both, so unless you really want to listen to a Sirius-XM exclusive broadcaster, the answer is no again. But what about music? Sirius-XM has commercial free (for the most part) music, AM-FM does not. But with CDs and I-PODs (through car speakers) you can play your own music and audio books or whatever commercial free and you control the entire play list.

    And once you leave your car, Sirius-XM offers almost nothing that is worth paying a monthly fee for, unless you crave their exclusive talk radio content like Howard Stern. All of the sports game radio broadcasts can be gotten with a superior service (like MLB.TV for professional baseball) or for free over AM-FM. And out of your car you've got the other alternatives, TV, movies, video games, reading, that studies show most Americans prefer over listening to any form of radio whether it's AM-FM or satellite.

    Sirius-XM also spent enormous amounts of money securing exclusive contracts with radio businesses and entities. Howard Stern cost Sirius over $500 million ALONE and they gave him over $100 million in stocks that is now worth next to nothing. Factor in the costs of hiring Oprah, Martha Stewart, Jamie Foxx, the NFL, MLB, NASCAR, etc. and you have another major reason why the business is going under. Even more ironic was that Sirius and XM when they were competing against each other spent so money to OUTBID each other for these exclusives and now that they are MERGED TOGETHER they are stuck with each others' MASSIVE DEBT from taking on these insanely burdening contracts and the entire reason that they spent so much money in the first place is not a factor any longer. Sirius spent $500 million to get Howard Stern instead of XM (who offered significantly less according to Stern) but now Sirius-XM is the same company.

    Another reason that Sirius-XM is in the tank is because car sales are down. Many car dealerships had deals with either Sirius or XM (and now with the new merged company Sirius-XM) to include a satellite radio with a new car with two or three free months subscription. The idea was that people would get used to having the satellite radio in their vehicle and they would continue to subscribe. But auto sales are down and this model of placing radio units in news cars has gone away for the most part leaving another dead end for Sirius.

    With the economy going sour continually, how many extra subscribers does Sirius think it's going to get? Mel Karmazin, CEO of Sirius, keeps lowering projections of new subscribers every month. And the number of users canceling their subscriptions must also be getting higher considering the economy as well.

    Fact is that Sirius has $3.5 billion in debt. If they declare bankruptcy is allows them to void their expensive c

  • Comment removed (Score:5, Insightful)

    by account_deleted ( 4530225 ) on Sunday February 15, 2009 @10:10AM (#26862923)
    Comment removed based on user account deletion
  • Whoops (Score:1, Insightful)

    by Anonymous Coward on Sunday February 15, 2009 @10:11AM (#26862927)

    Cut myself off...

    "He has no idea what Satellite radio is, and why people want it. So he"

    So he imposes his own idea of what the market is (which is quite simply, incorrect) and then has a way to make a satellite service that works in any part of North America and turns it into an urban service that will stream audio to me as long as I'm very near a 3G cellphone service.

    Just. Dumb.

  • by tkrotchko ( 124118 ) on Sunday February 15, 2009 @10:21AM (#26862987) Homepage

    "I do miss Howard, but I hope that he'll go online once Sirius XM goes tits up."

    Howard Stern became non-entertaining right around the time that Sirius made him extremely wealthy. His rants against *the man* were entirely too forced when he actually became *the man*.

    Plus, he stopped putting effort into the show. Fridays off, long vacations, "Best of Howard Stern" but with the really controversial parts taken out (when you're *the man*, you don't risk your money being controversial), I assume he got married to the broken down model/girlfriend, whining about how his 4-day a week, 4 hour a day was just too hard on him anymore, Richard & Sal being the most creative on the show, fake "artie must be banned because he threw a CD" nonsense. Seriously, if Howard did that stuff when he was on FM, he wouldn't have lasted a week.

    Perhaps the show has gotten better in the last 12 months, but I took the advice of the true believers, and *just stopped listening*.

  • by JoeMerchant ( 803320 ) on Sunday February 15, 2009 @10:29AM (#26863035)
    Ford Prefect is from a small planet somewhere in the vicinity of Betelgeuse.... he has considerable difficulty understanding why humans tend to continually state the obvious, such as "It's a nice day", or "You're very tall", or "So this is it. We're all going to die", or "expensive subscription services are going to lose massive amounts of business during an economic downturn when cheap and free alternatives with more selection are readily available."
  • Re:Bollocks (Score:3, Insightful)

    by poetmatt ( 793785 ) on Sunday February 15, 2009 @10:32AM (#26863055) Journal

    Easy solution for sirius:

    10$ a month for a satellite connection fast enough for internet radio.

    Done. They'd have more subscribers than they'd know what to do with, and plenty of people would buy. Of course the initial investment would suck.

  • Do you think so? (Score:5, Insightful)

    by tkrotchko ( 124118 ) on Sunday February 15, 2009 @10:35AM (#26863065) Homepage

    "3G wireless works just fine in the car"

    Not really. The appeal of satellite radio on car trips is that even when I can't get cell phone service at all, I can get Satellite radio. If you just drive 10 minutes to work in the suburbs near a city, then perhaps your idea is fine. But the bulk of the U.S. does not get 3G service. Then you'd have to deal with the issue of how you tie your smart phone into the sound system of your car. While this is conceptually easy, from an infrastructure standpoint, you'd have to get all cell-phone makes agree they will support bluetooth streaming of stereo sound, you'd have to get the carriers to agree to allow this to happen, then you'd have to get the automobile manufacturers to tightly integrate this capability into the sound systems. Not to mention the man/machine interface that would support tuning stations inside an automobile without fiddling with a smart phone. These problems will take years to solve.

    I don't think smart phone data plans allow the kind of access that would let you stream audio hours a day. Seems to me if significant numbers of people started streaming media on their smart phones everywhere, 3G service capacity just isn't there to support more than a handful of users. You'd end up with higher rates on your smart phones, or they plans would get severely curtailed, or both.

    I think what's likely to happen here is that Sirius/XM will declare bankruptcy, and force the banks to restructure the debt. I'd hate to be holding a lot of paper for Sirius/XM right now; you'll be lucky to get 25 cents on the dollar.

  • by tkrotchko ( 124118 ) on Sunday February 15, 2009 @10:46AM (#26863127) Homepage

    I think a lot of people here don't quite understand that once you get out of the city, there is no 3G data plans, there is no radio to speak of, and when you can get some reception, the AM/FM dial only has local sports & information on it. And yes, there are iPods, but when you spend a lot of time in your car, you've listened to your 10G of music for the hundredth time, you'd actually like to be surprised by music you haven't heard of before.

    It's also fair to say that many people here believe that everybody is willing to pay thousands of dollars for a cell phone data plan simply because they do, but that's not my main point here... ;)

  • by Jeff DeMaagd ( 2015 ) on Sunday February 15, 2009 @11:22AM (#26863329) Homepage Journal

    It's free in the sense that you don't lose anything from listening to it, which is the conventional definition of free.

    If you think money is the only possible cost, then you're not paying attention.

    You don't consider the time listening to an ad to be lost?

  • Re:Bollocks (Score:2, Insightful)

    by SkyDude ( 919251 ) on Sunday February 15, 2009 @11:45AM (#26863455)

    What percentage of radio listeners even have an iPhone, or any portable device capable of radio reception at non-extortionate rates? Too small to even matter.

    Satellite radio has its own problems but the iPhone isn't one of them.

    Let me add - am I the only one who thinks that listening to music on a smartphone is ludicrous? I have a nice multi-speaker setup in my vehicle, and the sound quality is excellent. I've seen and heard the iPhone and it doesn't even come remotely close to the sound quality of even a cheap in-car system. Wear the earbuds you say? Can't do that when you're driving in many states.

    I've waited for digital music reproduction all my life (I'm over 50) and it's here. The last thing I'd want to listen to it on is the 21st century equivalent of the 6 transistor radio.

  • Re:Bollocks (Score:4, Insightful)

    by Andy Dodd ( 701 ) <atd7NO@SPAMcornell.edu> on Sunday February 15, 2009 @11:53AM (#26863511) Homepage

    Also, even if cell phone data plans were free, the fact is that cellular coverage in the US just isn't good enough for reliable audio streaming at decent qualities.

    I've done the "stream to a phone" thing in my car once or twice, and it just wasn't worth the hassle. There are places on the highway where the stream drops every time I pass them, requiring manual intervention to restart with most players. Also, operating in an EDGE area requires a low-quality low-bitrate stream.

    I have a mobile device capable of streaming, but when in the car, it is the XM receiver I always listen to.

  • Re:Bollocks (Score:5, Insightful)

    by Andy Dodd ( 701 ) <atd7NO@SPAMcornell.edu> on Sunday February 15, 2009 @11:58AM (#26863557) Homepage

    Actually it's both - Sirius XM cited rising talent costs as the prime reason for their bankruptcy.

    I'm not sure how bankruptcy law and contract law interoperate, but they could save a LOT of money by ditching Stern. I have nothing against Stern, but if you look at how much his contract was for, you wonder, "how the hell is that investment going to pay for itself?". Yeah Stern will bring in some subscribers, but $500m in profit worth? Not likely.

    Looks like fortunately for Sirius XM, their 5-year contract with Stern is up soon.

  • Good Physics. (Score:3, Insightful)

    by Anonymous Coward on Sunday February 15, 2009 @12:02PM (#26863587)

    "However, what we need is a mesh network, because otherwise we will lose net neutrality and then you'll be back to having to listen to clearchannel because no other kind of internet radio will work on your mobile internet connection any more."

    Congratulations. You said the magic phrase, mesh networks. Now here's another magic word, latency. And another, monopoly. See the problem now? Remember it's not really "your" mobile network.

  • Re:Bollocks (Score:3, Insightful)

    by edmicman ( 830206 ) on Sunday February 15, 2009 @12:03PM (#26863601) Homepage Journal

    Somehow they managed to do it without things like built-in DVD players and crap like that. We haven't started having kids yet, but when we do I'm tempted to NOT have all of those things. My parents had road trips when they were kids without all of this tech, and we did without as kids, too. Why should my kids get to not enjoy the boredom and conversation?

  • Re:Bollocks (Score:5, Insightful)

    by myth24601 ( 893486 ) on Sunday February 15, 2009 @12:36PM (#26863809)

    Our parents didn't have those things so they had no choice.

    On the other hand, kids in cars used to not have to sit in car seats either so there were more ways to keep them occupied. I remember 3 hour trips packed in the back of the station wagon. I had about half of the back area to myself so I could play with cars, legos or whatever. Now kids are strapped down and can not move.

  • by tepples ( 727027 ) <tepples.gmail@com> on Sunday February 15, 2009 @12:41PM (#26863831) Homepage Journal

    go to a car radio place, and ask options.

    So now I'm supposed to buy a new car stereo with a 3.5mm audio input jack for the owners of each of these vehicles. Sticking with FM radio is much cheaper than that.

    If you want the data plan that is sold separately.

    And t-mobile.com just told me the cheapest data-only plan is $39.99 per month plus various taxes and unfunded-mandate-cost-recovery fees. It's cheaper than AT&T, which charges $20 more than that, but still much more expensive than satellite radio.

    Just like your ISP is separate from your phone, and cable

    I don't understand. In my area, the phone company offers DSL and FiOS, and the cable company offers cable Internet. Everyone else offers dial-up, which doesn't work too well for Internet radio.

  • Re:Bollocks (Score:3, Insightful)

    by TheRaven64 ( 641858 ) on Sunday February 15, 2009 @12:45PM (#26863863) Journal
    You know most phones have headphone sockets that can be connected to the line on on your nice multi-speaker setup, right? The phone is the access device, not the playback device. You don't even need cables if your car and phone support the stereophonic bluetooth audio profile, just get in the car and have the sound automatically move from your headphones to the car speakers.
  • by TroyM ( 956558 ) on Sunday February 15, 2009 @01:15PM (#26864091)

    You're right that 3G coverage and radio selection out in the middle of nowhere sucks. And there is a market for people who're willing to pay for Sirius/XM because of that.

    The problem is this market isn't big enough to pay Sirius/XM's costs. That's why they've never made a profit, and likely never will. And with the credit situation the way it is today, the life expectancy for companies that constantly lose money is not very long.

  • by HereIAmJH ( 1319621 ) <HereIAmJH&hdtrvs,org> on Sunday February 15, 2009 @01:36PM (#26864243)

    Any MP3 player and a small FM transmitter with a stereo headphone jack can play your MP3 player over the air into your car's radio.

    Several people have mentioned using FM transmitters, and there is a big problem with that when you are traveling. As you change regions quite often you have to change your FM transmitters channel because a frequency that it available in Tulsa might be in use in Denver.

    I used one for a while when I had XM and used it on several road trips. If you go that route, make sure it can be configured for many different frequencies and put them in the presets on your stereo. I also had a couple occasions when none of the frequencies my XM transmitter worked on were available.

    And for the reasons I no longer use XM; they raised the price after 6 months, their play lists aren't any deeper than broadcast stations, they have the same endless DJ chatter, they have commercials too, but it's for their own shows and channels, and despite all the channels available most people will only find 2 or 3 that suit their tastes. Oh, there is never any local information (traffic, weather, events, etc)

  • by Paul Pierce ( 739303 ) on Sunday February 15, 2009 @01:42PM (#26864283) Homepage
    Same reason here for dropping XM. I've had XM for 10 years with 3 different cars. Nothing beats it, the quality is great (with a good antenna), the selections are very good. The talk shows/sports/comedy channels are a big bonus. I have my iTunes collection in the car and a 6 CD changer, but Satellite radio almost always wins out.

    It is very good for out of state and long trips, and not like other posts I've seen here I really have liked the merger. I feel that I have all the same rocking channels and more now. I also get all the sports now. It came down to another monthly payment for a luxury item. Truth is I can live without it, even if I miss it.
  • Re:So? (Score:5, Insightful)

    by Anonymous Coward on Sunday February 15, 2009 @02:20PM (#26864525)

    Yawn, who would have guessed?

    Someone who fails to realize that there is no effective internet penetration into what is satellite radio's major market: automobile listening.

    How many cars have internet service?

    So tell us, how could internet competition kill satellite radio?

  • Re:So? (Score:2, Insightful)

    by LBt1st ( 709520 ) on Sunday February 15, 2009 @03:30PM (#26864945)

    Mod parent up. This is exactly why Satellite will continue to have a market. Thousands of truckers and commuters rely on Satellite for their source of entertainment and news.
    I'm really not sure why /. keeps posting these doomsday stories about Sirius/XM. Is Clearchannel submitting these or what?

  • Re:Bollocks (Score:3, Insightful)

    by TellarHK ( 159748 ) <tellarhk@@@hotmail...com> on Sunday February 15, 2009 @04:21PM (#26865227) Homepage Journal

    This is one of the primary reasons I got XM when I did, back in 2002. I was doing a lot of long distance driving, and it was great not to have to mess with trying to find a new station every hour or so. It didn't hurt that the DJ's were talented, the playlists were deep and the quality was stellar compared to anything short of a CD at the time.

    Back then, XM really felt like an amazing thing. They were playing music, didn't have many ads, didn't really stray from the "We're here to play your music" ideals that they based the business plan around. Unfortunately, things just went (slowly) downhill from there.

    Right now, I'm on the last free month of three that they gave me when I called to cancel after the Sirius channel merge took away some of my favorite stations. I've got a Slacker G1 shipping on Wednesday, an 80 gig iPod and an iPhone now, so I have options galore that I didn't seven years ago. Three months ago, I had five XM Radio accounts for myself and family. Next week, I'm only going to have one.

    Sirius XM did exactly what people were afraid they would if they merged. Jacked prices, destroyed choice in the marketplace, and in general screwed the customer. The FCC made a huge mistake allowing this merger, and now people who used to enjoy satellite radio are paying for it.

    But I'm not nearly as bitter as I could be. Slacker and Pandora are great, the spread of DRM-free MP3's from Amazon and iTunes mean I don't have as many qualms about 'buying' music online as I once did, and one of my XM radios will easily move between my two cars with only a power brick. Sirius and XM may have been afraid that the Internet was going to pose a challenge, but by raising multi-radio rates $2 mo/radio, only three months after killing/merging a lot of people's favorite stations they're only making it worse for themselves.

  • by R3d M3rcury ( 871886 ) on Sunday February 15, 2009 @06:03PM (#26865705) Journal

    You don't consider the time listening to an ad to be lost?

    Depends on what else I could be doing.

    Consider TV viewing. I could watch an hour show in 40-something minutes if I didn't have to watch the advertisements. That would give me more time to do something.

    Consider driving in a car listening to the radio. If I'm not listening to the ad, what else could I have been doing? What am I missing because I am being "forced" to listen to this ad?

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