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Netflix Prepares to Send Its Final Red Envelope (lasvegassun.com) 58

An anonymous reader shared this report from the New York Times' media reporter: In a nondescript office park minutes from Disneyland sits a nondescript warehouse. Inside this nameless, faceless building, an era is ending.

The building is a Netflix DVD distribution plant. Once a bustling ecosystem that processed 1.2 million DVDs a week, employed 50 people and generated millions of dollars in revenue, it now has just six employees left to sift through the metallic discs. And even that will cease on Friday, when Netflix officially shuts the door on its origin story and stops mailing out its trademark red envelopes. "It's sad when you get to the end, because it's been a big part of all of our lives for so long," Hank Breeggemann, the general manager of Netflix's DVD division, said in an interview. "But everything runs its cycle. We had a great 25-year run and changed the entertainment industry, the way people viewed movies at home."

When Netflix began mailing DVDs in 1998 — the first movie shipped was "Beetlejuice" — no one in Hollywood expected the company to eventually upend the entire entertainment industry... At its height, Netflix was the Postal Service's fifth-largest customer, operating 58 shipping facilities and 128 shuttle locations that allowed Netflix to serve 98.5 percent of its customer base with one-day delivery...

Netflix's DVD operations still serve around one million customers, many of them very loyal... To ease the backlash, Netflix is allowing its DVD customers to hold on to their final rentals.

"One hundred people at Netflix still work on the DVD side of the business, though most will soon be leaving the company."
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Netflix Prepares to Send Its Final Red Envelope

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  • Neflix's back catalogue had a lot of TV shows and movies that were not readily available anywhere else. Fortunately, streaming has brought alot of that content back on air, especially British BBC classics.
    • Torrents.
      • Torrents.

        (Children, 2037) "Hey sweet we're gonna watch a bit of history her...wait did he say 'felony'..?"

        • by Askmum ( 1038780 )
          I am 100% sure that a lot of historic content will be lost, were it not for torrents.
      • Re: (Score:1, Flamebait)

        by DeathElk ( 883654 )

        People who exploit torrents for music, TV and movies are invariably the type that bitch and moan that music, TV and movies all suck. If you pay for your entertainment, supporting the entertainment industry, you might find the content improves.

        • by PPH ( 736903 )

          the type that bitch and moan that music, TV and movies all suck.

          No. Bandwidth sucks. Torrents seem to work more reliably than streaming. Particularly if you start the download when the neighborhood sperglords aren't tying up the cable gaming. And then watch the download at your convenience.

        • by Eunomion ( 8640039 ) on Sunday September 24, 2023 @10:12PM (#63874341)
          It's not that simple. Some material is not in circulation, and other material has been corrupted by the current IP owners in the only versions they will allow (and they don't even label it is altered). For instance, the Criterion collection just straight up deleted scenes from The French Connection copies they sell, without informing anyone of the change. If there's a better excuse for taking content into your own hands, I've never seen it.
        • No, I bitch because stuff keeps moving between streaming services, I can't save stuff locally (DRM-free) for later, if it disappears from said services.

          I buy music on bandcamp, games on gog.com, precisely because I download the bits, and can save them. I know of no equivalent for movies/series. I do buy bluray discs (mainly of rare and hard to find movies), but those are not easily archivable. Plus the pain of playing them back on a FLOSS system...

          Also not everybody lives in an area with a streaming quality

      • by narcc ( 412956 )

        When it comes to preservation, piracy is certainly better than nothing, but it's not ideal. A lot of old movies and television programs were shot on film, which is what allows so much of that old content to be presented in HD. The quality you get out of bootleg VHS tapes is terrible. Even DVD remasters aren't great. I recently picked up a 2009 DVD release of the 70's kids show, Land of the Lost, which is so low-quality that it's unwatchable on an HD TV. It's like they over-compressed a rotting Beta tap

    • I'm sad to see it go.
      I suppose now I'll have figure out how bit torrent works for those movies not at the library.

      How did The Expanse end? I guess I can make it a wintertime project.

    • Where can I still, legally, watch The Larry Sanders Show, which is the show that made HBO the company it is today? What a great TV series that was to watch every week. The Netflix DVD catalog options vastly surpassed the online streaming options in terms of quality and selection.

      Given my industrial career, getting caught breaking the law even a little isn't worth any risk, no matter how great the TV show is.

      ...well damn! Just prior to posting this I checked and now The Larry Sanders Show [tvguide.com] is availa

  • Like a Blockbuster, ironically. And even Netflix's streaming has fallen pretty far from its days of firehosing the world with genius shows.
  • by williamyf ( 227051 ) on Sunday September 24, 2023 @07:31PM (#63874101)

    is till a no go...

    Sad to hear that.

  • Nice way to end an era with.

  • We would order from Netflix and copy them all the same day we got the DVDs using an old school Plextor CD-R. Yes, this necessitated converting to SVCD until DVD-R got cheaper. And we were able to assemble a content collection rivaling the local Blockbuster.
    • by Anonymous Coward

      Didn't ask!

    • by Tony Isaac ( 1301187 ) on Sunday September 24, 2023 @09:57PM (#63874325) Homepage

      I'm old fashioned, I guess, I believe it's right to actually pay for my movie collection. Renting doesn't entitle you to a permanent copy.

      • If you also pay for cable, and it's ever aired on TV, ethically there's no distinction between the legal fair use of recording your TV while it's on and obtaining a copy in other ways. My cable TV subscription comes with a bunch of music channels but really radio is the same principle.
        • DVD.com's terms of use, point 4.h. https://dvd.netflix.com/TermsO... [netflix.com]

          You agree not to archive, reproduce, distribute, modify, display, perform, publish, license, create derivative works from, offer for sale, or use content and information contained on or obtained from or through the DVD service.

          You may disagree with the fairness of this restriction, but legally, you are bound by it when you sign up to use DVD.com. (And in case it's not crystal clear, DVD.com *is* Netflix DVD.)

          In contrast, it *is* considered fair use to record TV shows for your own use.
          https://legalbeagle.com/669696... [legalbeagle.com]

          So no, the two concepts are not the same, as counterintuitive as that may seem.

      • by mjwx ( 966435 )

        I'm old fashioned, I guess, I believe it's right to actually pay for my movie collection. Renting doesn't entitle you to a permanent copy.

        Half the reason I went back to piracy. The other half is the "this content is not available in your region" but somehow is "available" to rent for £2 an episode.

        • Sorry, just because you don't like the price or availability of something, doesn't make it OK to steal it.

      • It also doesn't entitle you to use what you actually bought. "Good news! We've upgraded your purchase to a new "corrected" version of the film that has been edited for modern audiences!"

        I hate thinking that I'm turning into my father, but I really am starting to think the good old days were, in fact, actually good.

        • Everything comes in cycles. While today's media companies may be abusing customers more than they did a generation ago, there is much, much else better today.

          Medical science, GPS navigation, computers, cellphones, wikipedia, the internet, phone call quality and price, I could go on and on. I certainly wouldn't want to go back.

    • by jwhyche ( 6192 )

      My first Netflix disc arrived on the same day my first run of blank DVD and my new burner arrived. I took it as a sign.

  • by PPH ( 736903 ) on Sunday September 24, 2023 @08:06PM (#63874183)

    ... be dumping their collection of DVDs?

    Just asking for a friend.

  • Too bad, their physical catalog is so much better than streaming.
    • Yeah, I'm heartbroken. Just can't get a lot of the stuff. Find Battleship Potemkin. Find Sailor of the King. Just a couple of the obscure titles you either won't find on streaming, or have to work your butt off to find. I am really gonna miss those red envelopes.

  • All that is left is there poorly written shallow softcore porn that is the cornerstone of just about every other streaming service

  • by MobyDisk ( 75490 ) on Monday September 25, 2023 @10:23AM (#63875339) Homepage

    Back around 2000, everybody assumed that one day Netflix would stream their DVD collection instead of mailing it. Instead, they became a movie and TV studio, and the dream died. It is sad that 20+ years later, we've really taken a step backward. Personally, I would rather have a mailing service with everything available than a streaming service with 10% of the content available. Our video Library-of-Alexandria is gone.

  • In the years since I signed up for Netflix Disc, I've moved several times. I've changed jobs several times. I've gotten married, had kids. Netflix has been part of my family longer than most things I own. There may not ever be another source for the potpourri of titles that Netflix Disc carried. Does any streaming service have Heißer Sommer, the East German beach musical? How about Dick Powell's 1937 musical "On the Avenue" or even 1985's "Prizzi’s Honor"? How many services do you need to subscri

  • Hold on to those discs!

    I can see how they will sky rocket in value on ebay...

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