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Submission + - Netflix plans to raise prices as U.S. streaming subscribers grow (chicagotribune.com) 1

Burphytez writes: LOS ANGELES (Reuters) — Video streaming service Netflix Inc said it intends to raise the monthly subscription price for new customers by $1 or $2 a month to help the company buy more movies and TV shows and improve service for its 48 million global subscribers.

Investors welcomed the announcement by Netflix, which had suffered from a consumer exodus and stock plunge after it announced an unpopular price increase in July 2011. The company's shares jumped 6.7 percent in after-hours trading to $371.97, after the company released plans for a price hike and posted a rise in first-quarter profit that beat Wall Street expectations.

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Netflix plans to raise prices as U.S. streaming subscribers grow

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