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Blackberry Music Entertainment

New RIM Streaming Music: $5 For 50 Songs? 149 149

jfruhlinger writes with news that Research In Motion will soon jump into the music service market. The service will be available through BlackBerry Messenger, and will offer users 50 songs for $5/month, which they can then share with other people who own BlackBerries. "So why would anyone pay $5 a month to get 50 songs on their phone, when they can pay $10 a month and get an unlimited number of songs, that work on lots of different devices, from services like Rdio and Rhapsody? Reasonable question! But RIM seems to be assuming that its subscribers won’t ask. Instead it is playing up the notion that BBM Music will be about 'personalizing' your phone, in the same way that ringtones supposedly did a decade ago. Ringtones, as you’ll recall, let buyers play a few seconds of a song, and sold for a couple bucks, while full songs from Apple’s iTunes went for 99 cents. And for a few years, the music companies and the wireless carriers sold lots and lots of ringtones."
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New RIM Streaming Music: $5 For 50 Songs?

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  • Let's do some math (Score:4, Informative)

    by gman003 (1693318) on Saturday August 20, 2011 @09:12PM (#37157786)

    Let's do some math, based on my personal collection. I have 7,677 songs, only a small minority of which (~400) are Creative Commons or public domain. If I were to rent those from RIM, that would be... $770 per month. Even by RIAA standards, that's extortionate.
    But, you say, I don't actually listen to all those songs. You're probably right. Let's trim out the ones I gave 1 or 2 star ratings (my entire collection is methodically tagged), the ones I only have because they came on an album with other songs, or even just to complete an artist's collection. That cuts things down to 6254 songs, or $630. Still way too high.
    Again, you repeat, I probably don't listen to all of those in one month. In fact, so far this month I have listened to a mere 727 songs. Adjust for the length of the month, and that comes out to 1090 songs/month, or $110. Which is still too much for me to pay, but maybe someone will. Sucker born every minute and all that.
    So let's say I only rent my very favorite songs, the one's I've given the full five-star rating. That's 70 songs (I'm very conservative with that rating), two of which are CC-licensed, and one more that is copyrighted but not available for sale. Still, that would be $10 a month, for my favorite songs and a few variations each month. Which isn't competitive with other streaming services, and isn't even really competitive with buying permanently from any popular store - those 70 songs would cost ~$70-100 to own forever, or a few month's worth of streaming.

  • by macs4all (973270) on Saturday August 20, 2011 @09:53PM (#37158000)

    That isn't Apple's model. That is the normal way of buying music that Apple only adopted after facing pressure from the community and competition from Amazon and others.

    Spin history [archive.org] any way you want. The truth is, Jobs penned his famous "Open Letter" a full year before [wikipedia.org] Amazon opened Amazon MP3. It just took Jobs a little longer to work out the details and hammer out the details, since they had a lot more deals with a lot more labels, already in place.

  • by Dahamma (304068) on Saturday August 20, 2011 @11:06PM (#37158332)

    I was going to look it up and sarcastically post a link, but it turns out almost every crappy poseur goth or death metal band on the planet has released a song called "Death Knell", so you'll have to choose for yourself...

A slow pup is a lazy dog. -- Willard Espy, "An Almanac of Words at Play"

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