Irish Cinema Set to Go Digital First 282
LocalisationDude writes "The BBC is reporting that Ireland will be the first country in the world to have their traditional 35mm film projectors replaced with digital projectors. An American company is installing digital projectors in 500 cinemas to replace the traditional film projectors. Cinemas using the technology will be able to download the latest releases to a computer server via satellite at a lower cost."
Piracy boom? (Score:5, Funny)
Re:Piracy boom? (Score:4, Funny)
> latest releases
I'm thinking now there'll be 500 notices served on irish cinemas by the RIAA for movie downloading!
Re:Piracy boom? (Score:4, Interesting)
Re:Piracy boom? (Score:5, Informative)
You certainly can! For starters, the image doesn't have any scratches or floaters on it. It also doesn't jitter around or flicker like film. Oh, and the colors tend to be considerably brighter. The downside is that when the screen goes totally black, it's actually a very dark grey (more of an illuminated black).
Re:Piracy boom? (Score:3, Interesting)
The main advantages to Digital vs. 35mm is are:
-Impossible to scratch the image
-Sound quality is WAY better (8.1 digital)
-No Flickering (the shutter runs at 24fps which is low enough to notice)
-The image is completely stable, when watching credits the words scroll up VERY smoothly. (to see image stability, walk right up to the screen while it's running and you'll see just how much the image really is moving
Re:Piracy boom? (Score:3, Informative)
Re:Piracy boom? (Score:3, Informative)
That is not specific to digital cinema, and there is no reason why 35mm cannot meet or beat anything any other system comes up with. DTS has succcessfully separated the sound and picture in 35mm (as well as 16mm and 70mm) presentations. Their latest processor, the XD10, has support for 10 channels.
-No Flickering (the shutter runs at 24fps which is low enough to notice)
There aren't many, if any, theaters running single bladed shutters. A double-bladed shutter
Re:Piracy boom? (Score:2, Insightful)
Film doesn't flicker - it has been projected in cinemas at 24 frames per second for over 70 years. It this was a problem for film-goers, I think it would have been noticed by now. Problems like scratches are due to poor handling on the part of projectionists. Dim and muddy-looking pictures are usually because cinema operators don't
Re:Piracy boom? (Score:3, Funny)
Wonder if they'll keep the recent addition of those damn red dot patterns [filmrot.com] to "thwart" pirates...
Re:Piracy boom? (Score:4, Insightful)
You see, you and I are what are called "enthusiasts." We care. We can see it. My dad just wants to watch the presentation, and wouldn't notice anything but the most horrible projection, unless it was a side-by-side comparison.
My dad thinks he is getting HiDef Satellite right now because he has an HD capable TV. He thinks it looks very good, and bragged to his friends. I don't have the heart to tell him you have to pay extra for the HD channels. I don't have the heart to teach him to spot the horrible MPEG artifacts around every crisp edge. He thinks he has great quality, and it looks good to him, and ho doesn't have to pay extra for the HD channels he wouldn't really notice...
Re: (Score:3, Interesting)
Re:Piracy boom? (Score:2)
Re:Piracy boom? (Score:2)
Re:Piracy boom? (Score:2)
But we'll have to find those torrent sites. Few left and when new ones become more public knowledge they get shut down!
Re:Piracy boom? (Score:2, Funny)
Re:Piracy boom? (Score:2)
In other news... (Score:5, Funny)
Re:In other news... (Score:4, Funny)
Digital system + trojan + bittorrent = "Irish cinema -projector- busted for distribution of 133t 0-day filmz!"
"Fake" Cinemas? DRM in these new digital cinemas? (Score:2, Interesting)
Hmm, I wonder if we'll see a growth of cinemas that actually pirate themselves, swapping or buying cheap digital copies rather than shelling out for the original stuff? Who would know, after all?
Anyone know if these new cinemas include a DRM system that would prevent this?
Re:"Fake" Cinemas? DRM in these new digital cinema (Score:2)
The movie distributors, perhaps? "Hi, I see you're advertising that your theatre is showing Robots, but we're the exclusive distributor in Ireland and we don't have any record of you purchasing it. The police will be shutting down your establishment in 3... 2... 1..."
Anyone know if these new cinemas include a DR
Input (Score:5, Interesting)
Could they play DVDs, for example?
Or Quake...
Re:Input (Score:4, Insightful)
mck
Re:Input (Score:2)
Re:Input (Score:2, Funny)
Re:Input (Score:2)
Why is it taking this long? (Score:5, Interesting)
Are they waiting on standards or a big change in the industry? Are they waiting on a new file format, DRM, or aspect ratio? Is the distribution network missing? Where is the bottleneck in getting this rolled out in more places?
I would hazard a guess that they could make an LCD attachment for existing projectors that would allow digital projection to take place at a cheaper rate, kinda like the transparent LCD screens you can get for regular overhead projectors. This being the case, is the distribution network the problem?
The amount of money that would be saved in distribution and replication costs, as well as having the ability to show more films at more times, would surely overcome the cost of upgrades. Or is it all down to being wary of change?
Re:Why is it taking this long? (Score:4, Insightful)
If you look at most consumer grade projectors, they usually support 1024x768, or if you go for really expensive ones, maybe the next size up. I think (someone correct me if I'm wrong) that its currently considered at production level to edit films at 4K pixels (not sure if thats horizontal or vertical, but guessing 4K pixels vertically) so as you can see a consumer projector (which can normall costs thousands to begin with) just wouldn't cut it.
As the technology moves to LTPS (low temperature poly-silicon) - which it has already is the Asian market, the resolution will go up.
Just think of it practically: if I pixel is 0.5mm x 0.5mm on the projector, how big is that pixel going to be on the "big screen".
Re:Why is it taking this long? (Score:3, Informative)
Over here in europe, even that is much better than the average copy of conventional film, since the focus is adjusted just once and stays essentially perfect, and you can't scratch a digital movie, or neglect to service the projector so bad that the image is vibrating as if the projector was run by a tw
Re:Why is it taking this long? (Score:5, Funny)
Basically it's a case of which comes first - the chicken or the egg? Or the cart before the horse. Except the chicken is a $100,000 digital projector and the horse is a $28 bucket of popcorn.
And somehow the egg is Orrin Hatch.
Re:Why is it taking this long? (Score:2)
the razor-thin margins they give back to the theaters are why popcorn costs $28 a pound
Popped or unpopped? [tubitak.gov.tr]
Weight of popcorn [cornell.edu].
They need a transportable media format. (Score:2)
Interestingly enough, the development of HD-DVD and Blu-Ray optical disc technology could solve that problem. Imagine scaling up a Blu-Ray disc to something about 300 mm (12") wide (about the same size as a Laserdisc); the result could be storage capacity approaching the one terabyte range, which (using standard MPEG-2 compression) could store pro
Re:They need a transportable media format. (Score:3, Insightful)
Re:Why is it taking this long? (Score:2)
Forgive me if someone already posted this, but I don't see it in any of the comments modded up... I'm guessing a major hurdle (in the US anyway) is going to be whole support structure surrounding film theaters. There is a whole industry dedicated to producing the parts and consumables in film reels, and the labor that goes into dup
Re:Money (Score:2)
I am not a Projector?
Satellite Hacking? (Score:2, Interesting)
Will this mean that we will start to see screeners with higher quality than DvD's? I'm sure it won't take much money to convince a middle-manager to release some of that sweet sweet digital content.
And best of all, the movie would have to be downloaded possibly days before it's actually played.
Cinemas using the technology will be able ..... (Score:3, Funny)
Re:Cinemas using the technology will be able ..... (Score:2)
Consider security... (Score:4, Funny)
Re:Consider security... (Score:2)
Re:Consider security... (Score:2)
Finally Ireland is ahead with something (Score:2, Interesting)
Is this there way of trying to stop piracy over the net?
Re:Finally Ireland is ahead with something (Score:2)
Re:Finally Ireland is ahead with something (Score:4, Interesting)
Second highest cinema attendance in Europe according to the article.
Re:Finally Ireland is ahead with something (Score:2)
Re:Finally Ireland is ahead with something (Score:2)
Anoying, isn't it? I don't think any European countries are particularly known for their cinema attendence. France seems to produce a lot of films; maybe it's them. Or perhaps it's somewhere with a particularly young population (Ireland has one of the youngest populations in the world I believe, which may contribute to its high rate of cinema-going). That rules out Germany.
Re:Finally Ireland is ahead with something (Score:4, Informative)
Only 70% or so of lines connected to a broadband-enabled exchange are suitably good quality (i.e. not faulty/broken) to allow a connection. The enabled exchanges only cover the cities and major towns. So contrary to Eircon's outright *lies* to the people and government (they've pretty much successfully brainwashed people that only techies are aware there's a problem) there is a pitiful amount of broadband coverage.
Re:Finally Ireland is ahead with something (Score:2)
Ireland was already ahead...
They had the Corrs...
Makes Sense (Score:2)
I hope the cinemas and the studios also take this opportunity (since distributing films worldwide will now be alot easier, and cheaper!) to start releasing films at the same time rather than their current practice (well, mostly) of delaying releases in different countries.
As an afterthought - where do I get me one of those projectors, a 4K film projector would be pretty nice for the living room!
Re:Makes Sense (Score:2)
Think the ticket prices will go down? Yeah RIGHT!
Bunch of blood-sucking money-grabbing capitalists.
I hope they get infested with rats and the building condemned. Like the previous cinema did.
The real goal (Score:5, Funny)
Belgium has had this for a while.. (Score:2, Informative)
Check out the 'Hoe werkt digital cinema..' link on the following page:
http://www.kinepolis.be/index.cfm?PageID=2043 [kinepolis.be]
SIGH: Another reason not to go to the cinema (Score:5, Interesting)
Digital video may avoid analog noise and be capable of perfect copies, but if the sender uses too high a compression ratio (and you know they will to save on bandwidth and storage) then the image is permanently corrupted. And if film makers switch to digital video that does not use loss-less compression during filming, then all is lost.
I can only hope that falling prices for bandwidth and storage will let companies ease off the compression ratio sometime in the future.
Re:SIGH: Another reason not to go to the cinema (Score:5, Interesting)
The bandwidth and size of these films are probably not trivial - so if someone was even thinking of ripping the sat streams you'd better take a few things into consideration:
PAL is 720x576 (normal TV size in Europe). If you were to take an hour of video from a DV tape (even with a high end DV camera) you'll get 20GB worth of data. And this is at crappy TV resolution. Cinemas will need resolutions much much higher than this (I hope anyway).
Before I get blown away with people screaming about compression - DV is slightly compressed, but its intended to be be as closs to uncompressed quality as possible. The quality of the end result (if encoding multiple times) is always going to be directly related to the quality of the original footage.
This really gives the cinemas two options - (1)lots of storage (I'm thinking at least 1 or 2 TB here) - which when you think about it, isn't that expensive and (2) major compression.
It will all come down in the end to marketing - do the cinemas think they'll get away with a lower grade product (i.e. crappy quality) - I don't know.
Re:SIGH: Another reason not to go to the cinema (Score:2)
Thats the beauty of switching all of the theaters in the country (nearly) at once. Whichever choice they make, the consumer is stuck with.
Re:SIGH: Another reason not to go to the cinema (Score:2)
Most of the time people notice MPEG-2 looking "worse" because they are starting from a DV source like a camcorder and then r
Re:SIGH: Another reason not to go to the cinema (Score:5, Insightful)
Bandwidth and storage are not going to be an issue for these systems.
Comment removed (Score:4, Insightful)
Re:SIGH: Another reason not to go to the cinema (Score:3, Funny)
Yeah, and I hear Episode 3 isn't much better.
Re:SIGH: Another reason not to go to the cinema (Score:2)
Re:SIGH: Another reason not to go to the cinema (Score:2)
But, most recently encoded DVDs do a pretty good job, and the artifacts are at a minimum. The bandwidth available per pixel on a DVD is much higher than any of those other mediums.
But, the bandwidth for theater projection is much higher. The article didn't have any details.. but if it's like the systems they are using elsewhere for digital projection, each film takes terabytes of storage,
Re:SIGH: Another reason not to go to the cinema (Score:2)
Re:SIGH: Another reason not to go to the cinema (Score:2)
Older films (Score:4, Insightful)
Re:Older films (Score:2)
Re:Older films (Score:2)
Uh, this will help them play film, how? It's not like movies are distributed to theaters on VHS.
Re:Older films (Score:3, Insightful)
Honestly, I don't think I've ever been to a movie theater that wasn't showing the latest movies. I'm sure Rocky Horror Picture Show and Gone with the Wind and the few other old films that movie theaters actually play will turn up in digital formats.
For the old movie thea
I thought Brazil was first (Score:2, Informative)
Yes, but does it have a higher refresh rate? (Score:2)
A marketing fantasy (Score:4, Interesting)
Since there are many more than 500 35mm projectors in Ireland, it seems a bit of a fantasy to imply that the entire country will have digital-only screens.
My question of interest is... what are the economics of giving away 500 projectors? Are the 500 projectors "gifts", or are they leased or under loan? Is the goal to reduce the costs, or reduce the damage to the film, prevent piracy somehow, or what?
Re:A marketing fantasy (Score:2)
Re:A marketing fantasy (Score:2, Interesting)
Since there are many more than 500 35mm projectors in Ireland,
Are you sure there are "many more than 500" movie screens in Ireland?
I couldn't find the exact number, but saw one estimate that said Canada has about 3,000 screens [cftpa.ca]. Since Canada has a population of 30 million people and Ireland a population of < 4 million, ~500 screens seems about right.
Re:A marketing fantasy (Score:3, Interesting)
good Vs. bad (Score:4, Insightful)
But it is quickly followed up by the thought that "But seriously... My entertainment system is already digital. Why go elsewhere?"
Sure, a 30 foot screen is bigger than a 32", but hey, size is not everything. And I can always get a projector. By then, teh advantages of move theatres has kind agone bye bye... I have usually seen everything by the time it reaches the screen here in sweden anyways. (Sometimes up to a year after the american release)
So sure.. digital theatres are good... but only because it is cheaper to distrbute movies for th ecompanies. This way they might cut the prizes, distribute worldwide quicker, and possibly even start to gain some ground on the pirating market. But still... Just buy me a popcornmachine and I'd rather stay home - with friends.
Nah, I cant decide. What do you think.. good step or bad step, or just a completely useless step?
Is it really easier (Score:2)
There'll be riots, you know. (Score:5, Funny)
"A long time ago in a galaxy far, far aw -
STREAMING...
ETA in the USA... (Score:5, Interesting)
Firstly, yes the projectors can take AVI inputs. DVI too probably, now a days. A few companies in the States have a few projectors scattered around, and I worked as a projectionist at one of them for a time, a few projectionists were fired for outputting a DVD player to the projector after hours and using it to watch Top Gun.
Secondly, the reason we haven't seen it wide spread in the States and probably won't for a bit yet is simply Cost. Cost to produce the movies in a digital format by the distributors, and cost to the theatres to purchase all those digitgal projectors. They are *not* cheap. For your local 24 mega-plex to replace it's 24 multi-thousand dollar projectors with a digital projector would be *well* more than the profit that theatre sees (if the theatre even manages to post a profit).
With rising costs put on the theatres by the distributors, and lowering numbers of patrons *in* the theatres, the profit margins and simple ability to make money to invest in new technology for the theatres is drastically being reduced. So until the time that *that* situation reverses itself (which I don't imagine we'll ever see) or until the digital projectors become much cheaper, we'll just have to wait.
I think for digital projection to be successful... (Score:2)
If a company as big a Century Theatres were to announce they were willing to convert some of their complexes they own to include digital projectors and/or open new digital-projector only complexes, that would finally convince people that digital projection is worth the investment.
Having seen digital projection, the amazingly vibrant colors, consistent sharpness and lack of scratches on-screen makes for a breathtaking v
Re:I think for digital projection to be successful (Score:2)
They may not have the size of Lowes or AMC, but the Syufy's have already made major commitments to have high-quality theatre complexes--most of the new ones built in the last seven years now sport full THX certification on every screen, which certainly means at least I'll have decent sound quality during the movie!
The Syufy's should in a bold move announce that some of the screens at their complexes will be converted to digital projection, and may announce that some of their
will that mean.. (Score:3, Insightful)
The over all cost savings will be more significant than just the film cases. Ive been in cinemas on several occasions where the film has screwed up and we have had to get a refund from the cinema.. Taking that out out or reducing it seriously would be a great bonus for the cinemas.
Re:will that mean.. (Score:2, Funny)
Will this make being a distributor easier? (Score:3, Interesting)
As I understand it, not being in the theater business, theaters are pretty much at the mercy of distributors right now because smaller studios just can't afford the cost of wide distribution. Will digital distribution truly lower the cost and give theaters a wider palette of films to choose from? I suspect the big distrubutors will defeat that possibility with legal tricks, but I'm hoping otherwise.
You're probably right (Score:2)
Anyone smell a Monopoly? (Score:2)
We shall see how this will impact availability of smaller and artsy non mainstream movie productions.
Also, initially this technology may be advertised as being more "low cost" than the traditional way of creating physical copies. However, once the system is established it may well be that price fixing is applied so that the cost benefits may become null and vo
Digital crispness (Score:2)
Read the new Wired magazine (Apr. '05) (Score:2)
The big holdup is there's little incentive for theater owners to spend $150k per screen. Some are holding out for studios to pay for the equipment, to ensure distribution of their digital product. After all, it's the studios, not the theater owners, who stand to benefit from this, because of greatly reduced distribu
Denver mostly digital (Score:2)
No big deal (Score:2)
Format? WMV? (Score:2)
Quality? (Score:2)
MaxiVision (Score:2)
Is digital currently the way to go? I know Roger Ebert is not a big fan of digital. He prefers a system called MaxiVision [maxivision48.com] I know this is an old artical, but has digital film solved these problems, especially when compared to MaxiVision.
Of course, I don't think the movie industry is really interested in quality. They want the conveniences of digital. Again referring to Ebert, he thinks the films of 40 years ago had better standards than today. How often do they shoot 70mm films today?
I've played smash brothers in a digital theatre... (Score:2)
Re:Yea but... (Score:2)
Re:Yea but... (Score:2)
Got that right!
Should have heard Andrea Corr on the Richard and Judy show in England get irritated when they quoted some idiot journalist who reported she had trouble with the accent in "The Boys and Girl From County Clare" movie (currently in release).
Then they COMPOUNDED the stupidity by doing a skit in which their English researchers imitated various stupid concepts of Irish phrases - including the obligatory "Lucy Charms" reference.
They only escaped being lynched by Andrea by admitting the concept wa
Re:Yea but... (Score:2)
Lots of trad Irish music - not that much comedy. Good character actors - and new-comer Andrea got a "Best Actre
Re:via satellite (Score:2)
Re:False! (Score:2)
Re:Why aren't WE doing this? (Score:2)
If you have read the news lately, all you will see are companies making sacrifices in quality (think the HP Deskjet 3000 series printers) for short term gains.
Theater owners already complain that they don't make any money on the movie tickets as it is. This is supposedly why the popcorn/soda/candy is so expensive. It is sim
Re:Pirating made easy (Score:2)
Re:GOD DAMN LUCK OF THE IRISH (Score:2)
Re:500? (Score:2)