Marvel's 'Avengers: Endgame' Trailer Sets New Record: 289M Views In 24 Hours

Marvel's last Avengers movie ended with a cliff-hanger -- leading hundreds of millions of fans to watch the trailer for the franchise's next film, Variety reports: The "Avengers: Endgame" trailer was viewed 289 million times in its first 24 hours, after it was released around 5 a.m. PT Friday, according to Marvel Studios. That blasted past the previous record of 230 million views, set a little over a year ago by the studio's "Avengers: Infinity War." Behind that was Disney's "The Lion King" teaser, which racked up 224.6 million views.... The trailer also set a record for Twitter conversation for a movie trailer in the first 24 hours -- with 549,000 mentions -- soaring past previous record holder "Avengers: Infinity War" (389,000) and "Black Panther" (349,000).
Mashable also reports on some clever tie-in marketing for another Marvel-related film: Typing "AvengersEndgame.com" into your address bar will take you to the official Fox Movies web portal for Once Upon a Deadpool, the family-friendly Deadpool 2 re-cut that uses the same "reading stories to a sick kid in bed" framing device as The Princess Bride (right down to Fred Savage!).

There's still some question as to whether or not this is an intentional marketing ploy, however. It's definitely something you could see coming out of the Deadpool playbook.

One of my views doesn't count.

[Anonymous Coward]

I got distracted and had to re-play it. So, that number of views is just a bit inflated.

In the fine tradition of Disney

[bobstreo]

Next trailer will be:

Direct to Streaming on Disney only (since direct to video doesn't exist anymore)

Marvel Avenger Babies

Spiderman, this time for sure.

Iron Man the animated series

Thor High School Days (yes it's a musical)

Re:

[AmiMoJo]

Three out of four of those already exist.

Re:

[necro81]

Thor High School Days

Hell, if they can get the same team that produced Clone High (wiki [wikipedia.org], youtube [youtube.com], imdb [imdb.com]), I'd be all over that.

What is the best use of your time?

[Futurepower(R)]

People play games instead of learning about life.

Re:

[godrik]

All work and no play makes Jack a dull boy!

Re:

[rtb61]

I wonder how much you have to pay Google for those numbers ;). The 10 million dollar edit, change a number and you are done. We all know Google is wildly cooking the books to make American main stream media news, look way more popular than it is in reality. Numbers go up and numbers go down, million dollar edits for cents at a time. Not that I don't trust, Google, yeah well, I don't not one little bit, so those numbers are as meaningless as the time it takes to edit them.

Re:

[Mike Frett]

For me personally, I have stopped watching movies and playing games. I came to the conclusion it was a waste of time that was better spent learning something new. Again, for me personally.

Re:

[Idimmu Xul]

is their a Udemy on learning to have fun?

Re:

[phantomfive]

It brings to movies a technique that was common in comic books long ago: Increase suspense and drama by killing main characters off.

It works really well because the general movie-viewing audience hasn't seen the technique before, doesn't realize that important characters will be revived, and also doesn't realize how convoluted and un-wieldy the plot will eventually become.

Avengersendgame.com Not Disney

[Anonymous Coward]

The redirect isnâ(TM)t a Marketing stunt. If the author wouldâ(TM)ve read other sources the owner of the site said he bought it after Infinity War and wants two premier tickets to Endgame to handover the domain.

Cliffhanger?

[SqueakyMouse]

How is it a cliffhanger? Thanos achieved his goal. The End.

Re:

[nehumanuscrede]

Gain control of that glove of his. . . . . specifically the Time Stone and you can roll back the clock before the snap.

I figure that's how they're going to undo all of this.

Re: Cliffhanger?

[sg_oneill]

Yeah they are *definately* bringing at least some of those characters back. You don't just walk away from a franchise like GOTG or Black Panther. I mean it would be ballsy as hell if they did, but old grey air rich dudes like money and money likes safe

Tired of Superhero movies

[Jarwulf]

Just the same bland formulaic action and explosions over and over again. Iron Man 1 was cool I guess and Dark Knight took things in different directions but its mostly the same story after that just with a different setting and character or 10xing the characters and villains and explosions. You guys go ahead and cream your pants over the latest recirculated swill and give poor deserving Disney another 20 bucks to fund the next transgender Spiderman. I'll find a random indie game that has 10x more creativity

Re:

[Petrini]

If you can't have fun at an Avengers movie, you're trying not to.

or superheroe movie or not your taste

[aepervius]

I never liked avenger or DC comic or whatever. I always preferred self contained stories, or at most a few books I can buy once they are all published with a start and end in the serie/book you bought. That's why I never liked all those US comic, defined by the monster of the week, and no consequence (yeah yeah superman dies, but then he is reborn or taken from another universe. Whatever he is now alive. Consequence zero), barely a long time story. As such the superheroe films NEVER attracted me to begin wi

Re:

[Jarwulf]

I'm not going out of my way to bash it. People are sucking it off right here, one of the most mainstream movie franchises in current release, 'News for Nerds' indeed.

Re:

[thegarbz]

Just the same bland formulaic action and explosions over and over again.

Ooh oooh oooh. I can play this game too. I'm tired of superhero movies because it's just a bunch of pictures played in rapid succession on a television with sound in the background.

There. I'm an even less nuanced movie viewer than you!

One burning question

[SuperKendall]

They said he got rid of 50% of all living things.

Well, what the hell did penguins do to deserve that Thanos? I mean they eat a lot of fish but still.

Basically, I don't think he really thought it through. They could have stopped him simply by showing him a picture of penguins.

My prediction for the movie is Thanos has Snapper's Remorse and unwinds everything.

Although, on second thought it is a great point to do another Spiderman reboot, maybe that was the whole point.

Re:

[SuperKendall]

Thanks - I tried to read a summary of the whole Thanos deal, but I seem to have missed the whole Death angle. I am woefully underfed in the whole Marvel universe so I only know the movies, I know you miss a lot of depth that way...

Re: One burning question

[phantomfive]

I think he was just bitter and wanted everyone to feel the same pain he felt when his family died.

Re: One burning question

[Type44Q]

Basically, I don't think he really thought it through.

This is why, as a kid, I preferred sci-fi novels to comic books: writers should always be at least 20% smarter than their characters.

289000001

[hcs_$reboot]

because of you, slashdot

Domain squatted?

[KitFox]

It's tough to tell what is real and what is fake these days, but there is a claim that after somebody accidentally revealed the movie name, a squatter bought the domain that is pointing to Deadpool. Apparently that squatter is demanding premier tickets. https://cosmicbook.news/avengers-end-game-website-claims [cosmicbook.news]