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Television

Nine of the 10 Most-Watched Streaming Programs Are Reruns (bloomberg.com) 215

Despite investing billions in new streaming services, media giants have failed to dethrone old favorites, according to Nielsen data. The 21-year-old legal drama "NCIS" tops the list, with viewers streaming 11.4 million episodes per week. Netflix dominates the top 10, with eight shows owing most of their viewership to the platform. Reruns from CBS and other networks make up the majority of the list, with "Stranger Things" being the only original series.

"Nine of the 10 most-watched streaming programs are reruns. In addition to the three from CBS, there is one from YouTube (CoComelon), one from Canada (Heartland), one from Australia (Bluey) and Suits. The only original series to crack the list is Stranger Things," Bloomberg writes. However: "While reruns dominate the top 10, that is not the case overall. Most of the 100 most popular titles of the last three years are original series," it added.
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Nine of the 10 Most-Watched Streaming Programs Are Reruns

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  • Northern Exposure is on prime, I remembered it as a good show, but damn, it was really good. Not surprised the top shows are re-runs.

  • by Osgeld ( 1900440 ) on Monday April 08, 2024 @06:16PM (#64379406)

    of new programs are just remakes or spin offs of the same old crap.

    • by AmiMoJo ( 196126 )

      Or maybe it's just statistics. For every new programme out this year, there are 10,000 old ones, probably more. Unless the new one is literally 1 in 10,000 in terms of quality...

      There is also the desire to re-watch stuff in preparation for the new shows. I re-watched Star Trek Discovery from the start, before season 5 started last week. New stuff sells the old stuff.

  • Makes sense (Score:5, Interesting)

    by Nrrqshrr ( 1879148 ) on Monday April 08, 2024 @06:24PM (#64379420)

    Back in the olden times, writers wrote the show as it aired since there was no binge-watching. This allowed for feedback to be immediately integrated. Fan-favorite characters were put in the spotlight, characters that failed to get a following were killed off, plot threads that got boring were cut short... The most famous example of this is Breaking Bad's Jesse, who was supposed to get killed off in the first season, but pretty much became an icon.
    But today, a streaming service orders 8 episodes, they get written, filmed and released in batches. Because of this, there is no feedback to be integrated. The show exits the writing room, having been created with the writers in an ivory tower, and goes straight to filming. If you look back to the old classic, all of them changed heavily as they run, often within the same season.
    This can't happen with today's batch-ordered shows, and it shows.

    • by ls671 ( 1122017 )

      So, you are saying JIT (just in time compilers) are better than pre-compiled stuff?

    • Re: (Score:3, Interesting)

      by blahbooboo2 ( 602610 )

      You make a good point and probably fair. However, this doesn't explain the success of many HBO shows which film all at once a season and were wildly successful (Sopranos, The Wire, Oz, GOT, etc).

      • And what about the other ones that failed?

        - Carnivàle
        - Rome
        - Five Days
        - John From Cincinnati
        - Tell Me You Love Me

        Etc....

        Just because some went on to be great hits, doesn't mean every one did.
    • Re:Makes sense (Score:4, Interesting)

      by Richard_at_work ( 517087 ) on Monday April 08, 2024 @07:15PM (#64379522)

      The "olden times" arent exactly perfect in that regard however.

      More than one show has latched on to an idea generated from fandom - hell, in Battle Star Galactica (2003), the concept of the Final Five wasn't even a thing until the show runners cottoned on to the amount of fan speculation around the remaining unnamed human-form Cylons, but they quickly pivoted to it becoming central to the show and ditched their original concepts.

    • Re:Makes sense (Score:5, Interesting)

      by quantaman ( 517394 ) on Monday April 08, 2024 @07:16PM (#64379528)

      Back in the olden times, writers wrote the show as it aired since there was no binge-watching. This allowed for feedback to be immediately integrated. Fan-favorite characters were put in the spotlight, characters that failed to get a following were killed off, plot threads that got boring were cut short... The most famous example of this is Breaking Bad's Jesse, who was supposed to get killed off in the first season, but pretty much became an icon.
      But today, a streaming service orders 8 episodes, they get written, filmed and released in batches. Because of this, there is no feedback to be integrated. The show exits the writing room, having been created with the writers in an ivory tower, and goes straight to filming. If you look back to the old classic, all of them changed heavily as they run, often within the same season.
      This can't happen with today's batch-ordered shows, and it shows.

      I think they only do that when it's something like an 8-12 episode run. For network shows that have 20+ episodes I suspect they're still filming while airing.

      But I think the bigger factor is simply runtime, NCIS has 463 episodes [wikipedia.org], that's something like 20,000 minutes.

      Stranger things has 34 episodes [wikipedia.org], probably closer to 2,000 minutes. It takes a lot of Stranger Things bingers to make up for a single NCIS binger.

      As for your claim about all of them changed heavily as they run, often within the same season I'd counter that they barely changed at all. Do you really think you could easily tell two seasons of NCIS apart if they had the same cast members?

      With 20+ episodes you're generally just doing variations on the same template, people watch because they enjoy hanging out in that world. The niche that Netflix goes for is basically mini-series. Every episode is different and fits in an arc, and there's usually a substantial difference between seasons.

      I think there's a place for both, but I'm not sure hours watched is really the best metric to compare them.

    • Spike on Buffy the Vampire Slayer is probably the other most famous example of this, where he was supposed to be killed in Season 2 but was so immensely popular with the fans that after occasional guest-reappearances he was eventually made into a permanent title-credits cast member on Buffy and subsequently Angel.

    • Jesse kind of ruined Breaking Bad, if you ask me. His constant moral qualms were just annoying. I mean, giving all that money back? Really?

      • by AmiMoJo ( 196126 )

        Jesse was a moral juxtaposition for Walter. Walter went from the straight laced moral thinker, a teacher with a family, to an absolute monster. Jesse was just in it for the money and didn't really think about the rights and wrongs of the whole enterprise, until he started getting sucked into the world of the cartels.

        We would normally think of Walter as the good citizen, doing a poorly paid but rewarding and socially positive job, a family man and an intellectual. Jesse is the low level drug dealer, the crim

    • by AmiMoJo ( 196126 )

      It depends on the show. For example, Star Trek The Next Generation was being produced while it was airing, but the stories were selected in advance and they largely ignored fan feedback, of which 90% boiled down to raging that Kirk and Spock weren't in it and the short skirts were abandoned.

      And good thing too. When you largely ignore the fans you get DS9. When you listen to them too much, you get Voyager. Good writers don't need fan notes to be good, they recognize when a character has broken out to be more

  • Twenty years ago, they hired writers.

    See, the Internet, e.g. the teenage punkass committee, convinced show business execs that writing wasn't a real skill. It didn't require any talent or education. Unlike engineering or being a science man.

    It's not a real major. Art and writing are just playing with crayons, you see.

    For a clue on how that worked out, take a look at the last half-dozen Disney scripts. Refusing to hire good writers cost their shareholders $172 billion in just under four years.

    That's what goo

    • Re:Simple Reason (Score:5, Interesting)

      by Anonymous Coward on Monday April 08, 2024 @06:40PM (#64379452)

      That's survivorship bias talking. For every good show you remember there was a dozen shitty ones. SNL was funnier in the 1970s and music was better back then too. A quick look at the music charts from 1975 will tell the real story.

      • Re:Simple Reason (Score:4, Interesting)

        by garett_spencley ( 193892 ) on Monday April 08, 2024 @07:06PM (#64379494) Journal

        Survivorship bias is real, so is the 90/10 rule (90% of everything made is garbage). However, while this is subjective and not at all scientific, it is worth pointing out that "survivorship" in this context tends to mean the things that we look back on and remember fondly. I don't remember much of the new stuff that I've watched over the last few years.

        It's possible (perhaps even likely) that that's a function of age: when I was younger everything was new and so I was less critical. It's also possible that there was less available, content-wise, when I was younger and so for that reason as well my standards were lower back then. All I know is that whether it's me or "them", I find myself not watching much of anything new these days, especially TV shows. There is the occasional series. The Last of Us and Mrs. Davis are the two most recent series I remember watching all of. There hasn't been a single new [to me] series I've watched in 2024 yet that I can recall. And I find that when I load up a streaming service I tend to spend more time looking for something I want to watch than I do actually watching something, and more often than not I close it and go do something else.

        Then again, "back then" we used to say of cable "200 channels and there's nothing on."

      • Re:Simple Reason (Score:5, Interesting)

        by The Cat ( 19816 ) on Monday April 08, 2024 @07:20PM (#64379534)

        The counterpoint to that is Pixar. They had an unbroken string of megahits from 1995 until Brave in 2012. Since then Pixar has been a complete disaster.

        You can almost pinpoint the exact moment in Brave when the executive committee overruled Brenda Chapman and destroyed the characters and the film. That methodology reached its peak when Disney deliberately threw a two-time Academy Award winning director under the bus and lit a quarter billion shareholder dollars on fire because Bob Iger didn't like Dick Cook.

        They almost set the table for a bankruptcy when Eisner did the same thing to Jeffrey Katzenberg.

        There's no substitute for talent. Dollars can't imitate it. Computers can't imitate it. Overpaid executives and office politics can't imitate it. Either you hire a writer who knows what the hell they are doing or you go to zero.

        • ... destroyed the characters ...

          I thought the characters were consistent and reasonably defined. Overall, the 'teen going into the world and seeing dumb shit' story moved well and didn't fixate on earlier scenes and didn't depend on one scene. Possibly, at the end, it was disneyfied but not as bad as many Disney movies.

          I possibly see this aimed at 12-14 year-old females, who want to see adult-ish stories but still want people to be one-dimensional.

      • SNL was funnier in the 1970s and music was better back then too. A quick look at the music charts from 1975 will tell the real story.

        Pop music in the 1970s was primarily disco. It was a divisive genre in its day, and by the 80s most people wanted to forget it was ever popular in the first place.

        People who were alive in the 70s and didn't listen to disco were part of a counterculture, and that was part of the appeal. 70s rock is otherwise nothing special if you're young enough for it to just be the "dad rock" that your dad listened to.

        Nostalgia is a hell of a drug.

  • What do they consider an "original series"? Wasn't every program an original series at one time?

    • "Original programming" is essentially jargon.

      It doesn't refer to the content being new so much as the distribution rights, in the sense that you are not seeing something redistributed in syndication, but rather it was created and distributed in the same place. It was originally a marketing term HBO used to distinguish itself from the rest of the broadcast TV industry in the 80s, that is a bit muddy today.

      For example, when Netflix first started buying the rights to stuff, it would call the rebooted seasons o

  • Guy I talked to recently said he was a sound recordist in the film industry and saiiid... Hallmark a. didn't even pay union wages, and produced you know those xmas movies, for 2 million then made it all back and more in advertising... like a movie mill... don't worry about the content, we just need it to fill a a hole on a streaming service ... not sure how this squares with 90% being reruns.
  • by ArchieBunker ( 132337 ) on Monday April 08, 2024 @07:19PM (#64379532)

    McDonald's sold the most hamburgers this quarter. Does that mean they make the best hamburgers?

    • McDonald's sold the most hamburgers this quarter. Does that mean they make the best hamburgers?

      I'm not sure that's really the best analogy. When you compare decades of content distilled down to its best offerings against the latest original series that Netflix is currently promoting, yeah, the old stuff is arguably better.

  • Ever deepening grudges against fellow participants are a recipe for more action.

  • by Somervillain ( 4719341 ) on Monday April 08, 2024 @09:38PM (#64379756)
    OK, so how many shows were created since 1945? How many shows were created in the last 24 months? Old stuff will always win just by numbers alone. So you have a 10% chance of watching any single episode of new show in a week, but a .1% chance of watching an old one...There only has to be 100x as many old shows as new ones.

    That's not even factoring how many people have heard of something. I love Rick and Morty. However, it appeals to a small niche and not everyone has heard of them. Everyone has heard of Seinfeld, The Office and Friends. It's like how Michael Jackson and Whitney Houston songs always are top streamers. It's not that people only like old stuff and hate new stuff. EVERYONE has heard of the old stuff and there is a lot more of it.

    Finally, some people consume media to enjoy something new and get the full experience. Other people consume it for background noise. They listen to old songs while working because it's easier to listen to a song you've heard 1000x and concentrate than hearing amazingly good mind-blowing awesomeness for the first time. Half the people I know fall asleep to old sitcoms they've seen 100x. They still love the new stuff, but the put the old stuff on for comfort and familiarity or just because it won't engross them too much.

    The new economics of streaming means it costs nothing to play something, so while in the VHS era, you wouldn't waste a lot of renting a movie over and over. In the streaming era, since it's free, you can just watch something 1000x and it's the same cost to you as if you watched it once. It's just now we know how many times you watched it. In the past, we only knew the times you bought the physical media...not that how many times you actually watched it.

    To me, this story is completely meaningless.
  • The later full seasons of Seinfeld had around 22 episodes.
    A full season of 24 was, obviously, 24 episodes. The first season of Person of Interest had 23 episodes.

    A full "season" of Stranger Things is 9 episodes. So was Severance. The Rings of Power, which is probably the most expensive TV show ever made, had a paltry 8 episodes.

    So yeah, there is a *lot* more old TV to watch.

  • by PertinaxII ( 6264270 ) on Monday April 08, 2024 @10:23PM (#64379856)

    Streaming platforms are trying to do two things, one is provide bingeable TV 24/7 to eliminate FTA, the other is to replace premium cable and cable sports. Their best shows are a pretty good technically but they aren't great art. They don't have time to develop and improve, they are shown and then get axed. Once they have a monopoly they will have to do a third thing -- return dividends to shareholders. By the time you factor in your broadband and few streaming subscriptions are people going to be paying less than the $120 p.m. the average US viewer were paying for cable? And we will have lost free network TV as well.

  • by Harvey Manfrenjenson ( 1610637 ) on Monday April 08, 2024 @10:47PM (#64379898)

    I'm late to the party here, but as I look through the comments, about three-quarters of them fall into one of two basic types:

    1) Modern shows are too preachy and politically-correct! That's why no one is watching them!
    2) No, they're not! You must be one of those awful Republicans!

    (I refuse to use the word "woke", in this context. It's a stupid word.)

    My response to comment #2 is, well, if "preachiness" and "political correctness" is indeed not the problem, then what *is* the problem? When you compare a typical TV show from 2024 to a typical TV show from 2004, are there other consistent differences you can identify?

    • You hit the nail on the head.

    • There isn't a problem. The new stuff has all been watched already. But hey, look at all these older titles, lets watch them too.

      After all, reruns have always had plenty of retreading on network TV forever as well.

    • by Powercntrl ( 458442 ) on Tuesday April 09, 2024 @01:30AM (#64380106) Homepage

      When you compare a typical TV show from 2024 to a typical TV show from 2004, are there other consistent differences you can identify?

      Bad writing, mostly. Especially the trend of trying to stretch out a single story arc to an entire season and then using soap opera-esq interpersonal drama between the characters as a substitute for entertaining sub-plots.

    • by AmiMoJo ( 196126 )

      Older shows tend to have many more episodes. 24 per season, compared to 10-12 now. As such older shows often had filler or bottle episodes, and newer ones often have higher per episode budgets. That also means more time for writers to work on each episode.

      Older shows were often developed with syndication in mind, so long story arcs were avoided to keep them episodic. As such older shops can be "watched" in the background while doing other stuff. Missing an episode or getting distracted doesn't matter. So ma

  • by SlashDotCanSuckMy777 ( 6182618 ) on Tuesday April 09, 2024 @12:53AM (#64380070)

    I gave up on watching new shows, because they kept getting cancelled unless they were massive hits. I only watch series I know are finished.

  • Reruns make up most of content and that's why I don't pay for them. I can find newer stuff to watch that I want to watch instead of watching old shows. We have tried several, but after a month run out of stuck I wanted to see. Newer Network shows went woke and movies, didn't watch.

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