Indian Filmmaker Ditches Human Musicians for AI

Indian filmmaker Ram Gopal Varma is ditching human musicians for artificial intelligence, saying he'll use only AI-generated tunes in future projects, a move that underscores AI's growing reach in creative industries. From a report: The filmmaker and screenwriter, known for popular Bollywood movies including Company, Rangeela, Sarkar, and Satya has launched a venture, called RGV Den Music, that will only feature music generated from AI apps including Suno and Udio, he told TechCrunch. Varma said he will use the AI-generated music in all his projects, including movies. The entire background score on his new feature movie, called Saree, is also AI-generated, he said. In an interview, Varma urged artists to embrace AI rather than resist it. "Eventually, the music comes from your thoughts. You need to have clarity on what you want the app to produce. It's the taste that will matter," he said.

Who?

[locater16]

Known for what now?

Re:

[martin-boundary]

Known for what now?

Doesn't matter. The RIAA is not picky about who it sends takedown notices to...

Re:

[Luckyo]

RIAA is puny and pathetic compared to medical industry in terms of trigger happiness of lawsuits for copyright and patent violations.

India doesn't give a shit. Their medical industry exports tens of billions worth of medicines to the world, a lot of them under patent elsewhere and considered generic in India. That makes the sales number more impressive than it seems, because they sell medicines at generic level of prices rather than patented. It makes them world's biggest vaccine exporter too.

Re:Who?

[godrik]

He is a big deal in indian cinema.
Sometimes refer to as a pioneer of modern bollywood.

Re:Who?

[nicubunu]

Come on, is not hard [wikipedia.org] at all [imdb.com]

Star Wars spin-offs

[Errol backfiring]

Would that sound like the tunes of all the Star Wars spin-offs by Disney? Tunes you can't remember because there is no musical flow in them, but you can hear that in a galaxy far, far away the original tune was their basis?

Re:

[martin-boundary]

https://www.youtube.com/watch?... [youtube.com]

Creative

[eneville]

Is AI creative, or regurgitate? If the latter, then the film maker is using what essentially a human created and isn't getting royalties for.

Re:

[gweihir]

Regurgitate at least for "generative" AI. The mathematics do not allow anything else.

Re:

[doragasu]

We should call it "Derivative AI" instead of "Generative AI". It is a like a washing machine. You put everything inside, it gets blended and the dirty copyright gets cleaned.

Re:

[cascadingstylesheet]

Is AI creative, or regurgitate? If the latter, then the film maker is using what essentially a human created and isn't getting royalties for.

The age old argument.

Then again, we here are just "regurgitating" 26 letters and some punctuation ... where do I send the royalty check?

That will be craptastic!

[gweihir]

What I am interested to know is

a) Will that work with regards to the audience?
and
b) Will that result in copyright problems or not?

Re:

[leomekenkamp]

As to a: probably. You will probably not fool most Bach-fans with generated Bach-like music. With the risk of being compared with someone who buys 1000$/meter speaker cable: AI 'Bach' just sounds ... weird. It 'feels wrong'. Bach seems too complex for AI. But for other types of music: I did hear some almost decent AI generated techno. Techno is a lot simpler than Bach, but even there the result sounded a bit far fetched for me.

I do think that most techno-heads could enjoy AI generated techno though. So fo

Collaboration?

[quonset]

Will he be collaborating with Daler Mehndi [youtube.com]? After all, when you become the biggest Indi-pop artist of your time [wikipedia.org], you must be doing something right with music.