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Businesses Entertainment

Warner Bros Is Cracking Down On Harry Potter Festivals (apnews.com) 160

Warner Bros is cracking down on local Harry Potter fan festivals around the country, saying it's necessary to halt unauthorized commercial activity. From a report: Fans, however, liken the move to Dementors sucking the joy out of homegrown fun, while festival directors say they'll transfigure the events into generic celebrations of magic. "It's almost as if Warner Bros. has been taken over by Voldemort, trying to use dark magic to destroy the light of a little town," said Sarah Jo Tucker, a 21-year-old junior at Chestnut Hill College, which hosts a Quidditch tournament that coincides with the annual suburban Philadelphia festival. Philip Dawson, Chestnut Hill's business district director, said Warner Bros. reached out to his group in May, letting them know new guidelines prohibit festivals' use of any names, places or objects from the series. That ruled out everything from meet-and-greet with Dumbledore and Harry to Defense Against the Dark Arts classes. Related story, from 18 years ago: Harry Potter Sites vs. Warner Brothers.
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Warner Bros Is Cracking Down On Harry Potter Festivals

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  • by b0s0z0ku ( 752509 ) on Sunday June 24, 2018 @01:10PM (#56838506)
    Turn down free marketing/free publicity for your movies. Also, the books came first -- is the book publisher also harassing festival organizers?
    • Because trademark law offers no "fair use" provisions, which means that a company has to aggressively hunt down anybody who uses their trademarked characters or risk losing the trademarks altogether. If they allow a festival of a certain size to use their trademarks, the another slightly bigger one will want to do the same, then a bigger one, and I think you are smart enough to know where this is going.
      • Re: (Score:2, Insightful)

        by Anonymous Coward

        The fastest way to lose your trademarked characters is to stop the fans being fans. History will take are of the rest.

      • by epine ( 68316 )

        If they allow a festival of a certain size to use their trademarks, the another slightly bigger one will want to do the same, then a bigger one, and I think you are smart enough to know where this is going.

        A naive faith in slippery-slope argumentation is pretty much my definition of not terribly smart.

        My neighbour lives nearby.

        My neighbour's neighbour lives nearby.

        My neighbour's neighbour's neighbour does not live nearby.

        BUT

        If someone adds another house in between then we have:

        My neighbour's neighbour's nei

      • by The Rizz ( 1319 ) on Sunday June 24, 2018 @08:28PM (#56839962)

        Because trademark law offers no "fair use" provisions, which means that a company has to aggressively hunt down anybody who uses their trademarked characters or risk losing the trademarks altogether.

        Absolutely false, and people need to stop repeating this crap. First off, US law definitely has "fair use" protections on trademark usage, such as those related to 1st Amendment protections. Secondly, you cannot ever lose a trademark just because someone else uses it and you don't sue them. To be blunt, there are only two ways to lose a trademark: (1) Non-use; and (2) dilution (i.e. becoming generic).

        Someone else using your mark without permission theoretically could be considered contributory evidence that you've abandoned your mark, but that's also going to require a lot more evidence (basically, extensive non-use, typically meaning your company doesn't do anything with the mark for 5+ years).

        The other risk (dilution/becoming generic) is not a concern for something like "Harry Potter" - this applies to a term becoming used to describe everything in a category. Examples include Kleenex being used to describe all facial tissues, or Google being used as a verb to describe all web searches ("why don't you just google it?").

        As for protecting their rights, it is not necessary for a trademark owner to take enforcement action against all infringement if it can be shown that the owner perceived the infringement to be minor and inconsequential. This is why it's actually suggested that trademark holders ignore small uses - because not only is it not worth paying a lawyer to send a C&D, nor the bad publicity, but that it sets a precedent that you are aware of their existence and considered events of that size to be of consequence (i.e. fighting small festivals makes you more likely to lose your trademark).

        If they allow a festival of a certain size to use their trademarks, the another slightly bigger one will want to do the same, then a bigger one, and I think you are smart enough to know where this is going.

        That more and more people are going to be buying Harry Potter merchandise, and getting more and more of a fan fervor worked up for their upcoming series of movies? Oh dear, how horrible for them!

        This actually beings up one of the other fair use provisions that trademarks are bound by: positive identification usage. You cannot use trademark to sue someone for using your trademark to correctly identify your product. It's the same reason why McDonald's can use Burger King's trademark in commercials where they compare their burgers to the other company's. It's the same reason stores can advertise what they're selling without having to get permission from the manufacturers. So, if you want to advertise a "Harry Potter Festival" there is no legal standing to sue you if you are indeed having a festival centered around official Harry Potter products.

      • by flink ( 18449 )

        Because trademark law offers no "fair use" provisions, which means that a company has to aggressively hunt down anybody who uses their trademarked characters or risk losing the trademarks altogether.

        So offer to license the trademarks to the festival for $1.00 with some mild restrictions, such as not using the characters in adults-only media / performances. Companies like to hide behind trademark law like it forces them to be jerks, but the reality is it would cost them very little to turn an unsanctioned use of a trademark into a santioned one and win them a bunch of free positive PR.

    • Warner is not a startup with little brand recognition.

      That same, "Think of the exposure," defense didn't work with the Disney franchise, either.

    • Re: (Score:2, Informative)

      by dwywit ( 1109409 )

      IIRC Rowling signed over everything but the copyright on the books to WB. I think there's a statement in the closing credits saying something like "all characters, placenames, etc,etc are copyright warner Brothers. All books are copyright J.K. Rowling"

      She has rights to create new works in the world, but not to exploit the original books any further than to promote their sales.

    • Harry Potter is just one example of many that shows studios can harass fans with copyright law and experience almost no repercussions. Look at the link from 2001......did that stop people from being fans? They even sued one guy, took his idea, and made a movie from it [nytimes.com]. Was the movie popular? Yes, it was.

      Studios don't care about this kind of negative publicity. Fans stay fans.
    • i doubt it , ive been preaching about this for a while on torrenfreak now "next they will start hunting cosplayers and fanfiction" et voila :) there we are
  • by Anonymous Coward

    Stop those guys selling unlicensed pot!

  • by mark-t ( 151149 ) <markt AT nerdflat DOT com> on Sunday June 24, 2018 @01:17PM (#56838526) Journal
    Google the term if you don't know what is. All they need to do is both assert normative usage rights and to expressly indicate that they are not endorsed by or affiliated with the owners of the Harry Potter franchise, including but not limited to J.K. Rowling and Warner Brothers.
    • by 93 Escort Wagon ( 326346 ) on Sunday June 24, 2018 @01:42PM (#56838618)

      All they need to do is both assert normative usage rights and to expressly indicate that they are not endorsed by or affiliated with the owners of the Harry Potter franchise, including but not limited to J.K. Rowling and Warner Brothers.

      Ask the Prelude to Axenar folks how well that “Nomative Use” argument worked for them.

      • by mark-t ( 151149 )
        That work did not qualify as nomative use for several reasons, not the least of which was the profit that it was going to make if it proceeded as originally planned.
        • Your original “all they need to do” statement didn’t mention profit potential at all, nor any qualifiers other than a willingness to state “we’re not affiliated with J. K. Rowling and Warner Brothers”.

          I would expect many of these festivals could potentially run afoul of “nominative use” in several of the same ways that Axenar did.

          • by mark-t ( 151149 )
            True.... nomative use does requre a clear non-commercial intent. But a conference held by fans for fans could definitely qualify as that... depending on how it is conducted.
  • ..not as they do! Right Bethesda?

  • by Anonymous Coward on Sunday June 24, 2018 @01:18PM (#56838530)

    I remember being a Trekkie in the 80s and how draconian Paramount could be. Even threatening club newsletters, calling them "Fanzines" and accusing them of infringing on their copyrights. Every convention had to be licensed or really, really small with no commercial activity. The wonderful Filk songs on VHS with new music set to cuts of episodes were very creative but on the shit list of some lawyers. The bootleg bloopers were probably going too far... but hey, good times!

    Wonder if the Tolkien estate harasses hobbits? GRRM might knight you if you have pizza with him, but I heard HBO has no such sense of humor, so watch out Brotherhood Without Banners!

    • by Anonymous Coward

      A representative of MGM denied restricting fans in a heavy-handed fashion saying, "We have to protect our precious."

      • "You cannot amass! I am a servant of the Almighty Buck, wielder of the extended copyright. You cannot amass. The fan's spirit will not avail you, cosplayers and pretenders. You cannot amass."

  • I imagine the NAMBLA meetings are lightly attended when there's a Harry Potter festival in town.
  • by Anonymous Coward

    Just boycott any TV show or Movie coming out of WB Studios.
    Let them know right at the top what is going on.
    Once it hits them in their profits they'll see the folly of their action.

    Or you could have a 'Not a Harriet Potter Festival." Lets see them send a cease and desist for that.

  • by FudRucker ( 866063 ) on Sunday June 24, 2018 @02:05PM (#56838730)
    Country Time Lemonade will start cracking down on little kid's lemonade stands,

    they need to disguise their product https://i.imgur.com/SauUao8.jp... [imgur.com]
  • "It's almost as if Warner Bros. has been taken over by Voldemort, trying to use dark magic to destroy the light of a little town," said Sarah Jo Tucker, a 21-year-old junior at Chestnut Hill College, which hosts a Quidditch tournament that coincides with the annual suburban Philadelphia festival.

    I didn't think anything could be worse than a Voldemort political metaphor.

    I was wrong ...

    • I didn't think anything could be worse than a Voldemort political metaphor.

      Really? Come live in Florida, where Voldemort is the actual governor. He did get his nose back, so at least he has that going for him.

  • by DougReed ( 102865 ) on Sunday June 24, 2018 @02:59PM (#56838898)

    Warner Brother has proven time and again, that they are completely stupid and greedy.

    o Let's merge with a DialUp company after the Internet has made them irrelevant.
    o Let's close all of the Warner Brothers Stores in the malls because they don't earn a profit. YOU DON"T CARE IF THEY EARN A PROFIT! YOU ARE SELLING YOUR ADVERTISING!!! Mickey Mouse is still popular, but no kid ever heard of Bugs Bunny! Because Disney is still selling Mickey Mouse stuff to new kids, and WB killed the goose that laid the golden egg.

    Why should this be any different? Instead of encouraging people to spread the popularity of their stuff, they shut it down, and slowly kill it. Years from now Star Wars will still matter because Disney gets this, and Harry Potter will be forgotten because Warner Brothers will have strangled it to death.

    They even tried to extort money from people for singing happy birthday! Their own greed ultimately cost them $14 million dollars... the amount, by the way they thought they could extort from people by claiming to own it in first first place.

    • by gtall ( 79522 )

      The books will live on and are much better than the movies. I saw the first three movies and they steadily went down the rat hole. At least the books allow you to use your imagination instead supplanting it by corporate imagination...the latter being above intelligence like a brick is above the Sargasso Sea (to reuse a phrase from Douglas Adams).

  • Call it something like peaceably assembled fans of X. (embedding constitutional protections into the event name)
  • coming to spoil our party and own our culture.

    Jerks

  • Hasbro in this sense has done it right. They have (mostly) stayed out of the way of the Transformers fandom and more recently the MLP fandom and, as a reward, have sold more toys than if they hadn't.
  • ... is not a sport. Just in case Warner Bros can help at all with this travesty. TIA.
  • by Anonymous Coward

    While attending Silicon Valley Comic Con 2018 earlier this year, I was at the SpaceCon [youtu.be] panel. Bob Wilkins of Creature Freature fame borrowed a Channel 2 cameraman and several episodes of Star Trek to play at SpaceCon, a San Francisco Bay Area science fiction convention that ran through the 1970's. The early convention scene was wild because no one was concern about copyrights. That changed after Star Wars came out and Twentieth Century Fox started shutting down conventions in the early 1980s. Now we have th

  • This seems like a make-work project for for the spoil-sport jobsworths in the WB legal department. No way WB marketing department would want a crackdown on the HP fanbase.
  • ... lock up those fans in cages. Oh wait....

  • It's funny, how Warner is compared to the "dark forces" like Voldemort and the dementors in Harry Potter.

    Obviously marketing is concerned with making money from the content using copyrights, trademarks, licensing and by employing the law to protect their business model, sometimes with heavy handed methods. OTOH the content often idealizes rebellious figures which accept no authority and make up their own rules according to their own morals. This contrast can also be seen in the success of "Pirates" while th

    • by tepples ( 727027 )

      This contrast can also be seen in the success of "Pirates" while the movie industry tried to fight "Movie pirates"

      If I had nothing to lose, I'd start a BitTorrent tracker specializing in works that that glorify pirates, such as One Piece and Pirates of the Caribbean. A notice at the bottom of every page: "Your claims against us are estopped by unclean hands until your legal department stops mistakenly referring to infringement as piracy."

  • by Anonymous Coward

    This is how Frisbee ruined its name by sending lawyers around the country to sue anyone who mentioned they were going to play "Frisbee golf."

    The university I was attending was the unfortunate recipient of one of those lawsuits, because "Frisbee Golf" was listed as an available intramural sport. They settled for an undisclosed amount and nobody there has ever purchased an authentic "Frisbee" piece of cheap Chinesium plastic ever since.

  • by Anonymous Coward

    1) These people are your base
    2) These people may or may not buy "non registered" goods from eachother
    3) These people WILL buy your "registered" goods since they are they fanatics

    Best case:
    No damage
    Worse case:
    You alienated some of your core fans!

  • This time it's LAWYERS!

    A Patronus Charm cannot defend against LAWYERS!

  • Sometimes they have to do stupid ()%$@ to justify their existence.

"Look! There! Evil!.. pure and simple, total evil from the Eighth Dimension!" -- Buckaroo Banzai

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