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Music United Kingdom

How Industrial Light & Magic Helped Resurrect ABBA with Digital ABBA-Tars (rollingstone.com) 46

"After they broke up four decades ago, ABBA famously refused all kinds of money for reunion ABBA-tars and performances," writes Rolling Stone.

"But a few years ago, British entrepreneur Simon Fuller pitched an idea that piqued the Swedish superstars' interest..." "We got sort of turned on by the thought that we could actually be onstage without us being there," ABBA singer-songwriter Benny Andersson says over Zoom.

The band, along with Fuller and their producers Ludvig Andersson (Benny Andersson's son) and Svana Gisla (music-video producer for the likes of Radiohead and Beyoncé), initially explored reproducing themselves by hologram technology, but that didn't pan out. They finally realized a grander dream: ABBA Voyage, the 196-show concert residency at newly built ABBA Arena in London's Queen Elizabeth Olympic Park that begins May 27. Made with help from George Lucas' Industrial Light & Magic, digital avatars (also known as ABBA-tars) embody the stars in their Seventies prime, performing a 22-song set alongside a flesh-and-blood backing band assembled by James Righton of the Klaxons and including U.K. singer Little Boots on keys....

The band and the team and ILM realized early on that an existing venue wasn't going to work for the residency. There are 1,000 visual-effects artists on ABBA Voyage, making it the biggest project ILM has done, according to Gisla (and this is the company behind Star Wars, Marvel, and Jurassic Park). The roof of ABBA Arena was reengineered three times to fit the complicated lighting system. Where many concerts might use only one lighting rig, this one uses 20.

There was a lot of work put into making the ABBA-tars — which, the band stresses, are not holograms, but digital versions of the members that look like real, physical performers. Not too long before the pandemic put things to a near-halt, the four members of ABBA met from 10 a.m. to 5 p.m. each day, for four and half weeks straight, performing for 200 cameras and a crew of nearly 40 people while wearing motion-capture suits. They posted up in a sound studio within the Swedish Film Institute, playing all the songs they had carefully curated for their first show in 40 years. "It was really a pleasure for all of us," Andersson says.

Back in London, body doubles emulated the performances, but with a younger energy. "We are sort of merged together with our body doubles. Don't ask me how it works because I can't explain that," Andersson continues. "If you're 75, you don't jump around like you did when you were 34, so this is why this happened."

Producer Ludvig Andersson adds: "We hear often, 'This is the dawn of a new era in live entertainment.' I think that's an incorrect statement. I don't think it is. This is unique."
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How Industrial Light & Magic Helped Resurrect ABBA with Digital ABBA-Tars

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  • Not that great? (Score:4, Interesting)

    by bill_mcgonigle ( 4333 ) * on Sunday May 15, 2022 @12:53PM (#62536148) Homepage Journal

    Interesting idea, but this:

    https://youtu.be/BP5mdfrLEkU?t... [youtu.be]

    looks worse than Unreal 5.

    ILM seems to be firing on Rogue One energy, well after the advent of deep fake technology.

    Too bad, but maybe working for George is just too sad for the zoomers?

  • At moments after the other customers have departed, I have had special intergenerational bonding moments with baristas who the background music has revealed as secretly sharing my affection for Chiquitita and Dancing Queen.
  • Producer Ludvig Andersson adds: "We hear often, 'This is the dawn of a new era in live entertainment.' I think that's an incorrect statement. I don't think it is. This is unique."

    That's silly. Of course others will do the same thing. They might in the process even preserve the career of a band with talent.

  • sort of turned on (Score:5, Insightful)

    by algaeman ( 600564 ) on Sunday May 15, 2022 @01:34PM (#62536272)
    "We got sort of turned on by the thought that we could actually be onstage without us being there," You mean you got sort of turned on by the thought of getting paid without actually being there.
    • by ebvwfbw ( 864834 )

      Good work if you can get it. Imagine making money from stuff you did 50 or more years ago and not being Disney.

  • by nospam007 ( 722110 ) * on Sunday May 15, 2022 @02:44PM (#62536544)

    Just phone it in, like the rest of us.

  • Artists today basically have to compete with every musical act that has ever lived. I don't consider myself much of an ABBA fan, but I suspect that a show put together by ILM, in its own specific venue, using younger actors as "body doubles," is probably pretty good. It certainly is likely to get far more publicity than some random band struggling to get attention on Youtube. No matter how good that new band might be.

    That's certainly not something that bands had to compete against when I was younger.

  • I saw Abba in their prime on their tour for Voulez-Vous [wikipedia.org]. An amazing show. It was a long time ago.

    I also remember Björn being emphatic that he would rather people remember them as they were and not see them as they are now. This was circa 2000, when there were rumours of them turning down $1 billion to do a reunion tour. I'm not sure I want to see them either, real or synthetic.

    ...laura

  • This is nothing new. Asian countries have had virtual idol concerts for over a decade now. Heck, I myself went in 2016 to a global Vocaloid concert, originally performed in Japan and transmitted to movie theaters all around the world, watching it in real time.

    The only difference here is that the virtual performers are photorealistic instead of anime-like, but that's it. Everything else is exactly the same.

    • No, the difference is that the anime performers were NEVER real, they were ALWAYS animated. ABBA is actually made up of real people, and real facial maps.

      Also, I've seen the vocaloid performances, and it's really just a pepper's ghost playback of the animated character. In many cases, you can often detect how crappy it is when the animated idol is not keeping up with the real live band. It really takes you out of the experience.
      • ABBA is actually made up of real people, and real facial maps.

        That doesn't change what the show is doing. It's still animated 3D puppets. The only difference is the source of the data file describing how every point in the puppet moves: manual input by animators vs. captured. In fact, one could use the map files captured from ABBA members and use them to animate Vocaloid characters, or the other way around, and those would not only work but be quite amusing to watch.

        It really takes you out of the experience.

        That's bound to happen in ABBA-animated shows too unless they add some kind of feedback loop to slowdow

    • by jwhyche ( 6192 ) on Monday May 16, 2022 @09:42AM (#62538874) Homepage

      They have been doing this in Vegas with Elvis for years. Just project a film of his dead ass performing a concert and have a real band playing in the back ground, and you get "Elvis Lives!"

      When I saw this I laughed so hard I almost hurt myself. The King is Dead! Quick, I have a new way to milk his dead ass for money! Human has no shame.

  • I'm sure the Zuck wants this kind of thing in the Metaverse. ABBA-tars; all the 'tars! Metaverse = 'tars and 'tards.
  • Abba wont reunite or tour but they will spend 4 1/2 weeks together to create a virtual concert for people 60+ who couldnt dance to their music now if they wanted to? What a waste of technology.
  • Sorry, you can put lipstick on an old fart, but it's still an old fart. There's lots of great footage of them in their prime. Why watch a computer simulating a person simulating them, when you can see the real thing?

    Oh yeah, I'm one of the old farts who is supposed to go for this nonsense. No thanks.

  • What they've done is just astonishing. Wish I could see the show. I'm fairly sure some of it will leak out onto some platform. Kudos to them for being innovative.

The nice thing about standards is that there are so many of them to choose from. -- Andrew S. Tanenbaum

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