A group of record labels including the big three -- Universal Music Group (UMG), Sony Music Entertainment, and Warner Records -- are suing two of the top names in generative AI music making, alleging the companies violated their copyright "en masse." From a report: The two AI companies, Suno and Udio, use text prompts to churn out original songs. Both companies have enjoyed a level of success: Suno is available for use in Microsoft Copilot though a partnership with the tech giant. Udio was used to create "BBL Drizzy," one of the more notable examples of AI music going viral.

The case against Suno was filed in Boston federal court, and the Udio case was filed in New York. The labels say artists across genres and eras had their work used without consent. The lawsuits were brought by the Recording Industry Association of America (RIAA), the powerful group representing major players in the music industry, and a group of labels. The RIAA is seeking damages of up to $150,000 per work, along with other fees.

The Roddenberry Foundation — named for Star Trek creator Gene Roddenberry — "announced Tuesday that this year's biennial award would focus on artificial intelligence that benefits humanity," reports the Los Angeles Times: Lior Ipp, chief executive of the foundation, told The Times there's a growing recognition that AI is becoming more ubiquitous and will affect all aspects of our lives. "We are trying to ... catalyze folks to think about what AI looks like if it's used for good," Ipp said, "and what it means to use AI responsibly, ethically and toward solving some of the thorny global challenges that exist in the world...."

Ipp said the foundation shares the broad concern about AI and sees the award as a means to potentially contribute to creating those guardrails... Inspiration for the theme was also borne out of the applications the foundation received last time around. Ipp said the prize, which is "issue-agnostic" but focused on early-stage tech, produced compelling uses of AI and machine learning in agriculture, healthcare, biotech and education. "So," he said, "we sort of decided to double down this year on specifically AI and machine learning...."

Though the foundation isn't prioritizing a particular issue, the application states that it is looking for ideas that have the potential to push the needle on one or more of the United Nations' 17 sustainable development goals, which include eliminating poverty and hunger as well as boosting climate action and protecting life on land and underwater.
The Foundation's most recent winner was Sweden-based Elypta, according to the article, "which Ipp said is using liquid biopsies, such as a blood test, to detect cancer early."

"We believe that building a better future requires a spirit of curiosity, a willingness to push boundaries, and the courage to think big," said Rod Roddenberry, co-founder of the Roddenberry Foundation. "The Prize will provide a significant boost to AI pioneers leading these efforts." According to the Foundation's announcement, the Prize "embodies the Roddenberry philosophy's promise of a future in which technology and human ingenuity enable everyone — regardless of background — to thrive."

"By empowering entrepreneurs to dream bigger and innovate valiantly, the Roddenberry Prize seeks to catalyze the development of AI solutions that promote abundance and well-being for all."

Universal Music Group has partnered with AI startup SoundLabs to offer voice modeling technology to its artists. The MicDrop feature, launching this summer, will allow UMG artists to create and control their own AI voice models. The tool includes voice-to-instrument functionality and language transposition capabilities. RollingStone adds: AI voice clones have become perhaps the most well-known -- and often the most controversial -- use of artificial intelligence in the music business. Viral tracks with AI vocals have spurred legislation to protect artists' virtual likenesses and rights of publicity.

Last year, an anonymous songwriter named Ghostwriter went viral with his song "Heart On My Sleeve," which featured AI-generated vocals of UMG artists Drake and The Weeknd. The song was pulled from streaming services days later following mounting pressure from the record company. Ironically, Drake got caught in a voice cloning controversy of his own a year later when he used a Tupac voice clone on his Kendrick Lamar diss track "Taylor Made Freestyle." Tupac's estate hit the rapper with a cease-and-desist in April, and the song was subsequently taken down.

Roku TV owners are complaining that motion smoothing is "suddenly enabled on their TVs with no way to turn it off," reports The Verge. From the report: Contributors on Reddit and in Roku's community forum reported seeing the change on TCL TVs running on Roku OS 13, as did a few staffers on The Verge. However, for others who have access to "Expert" picture settings, the same update is in place without a change, and the settings to control it are still available. For some people experiencing the problem, they said this is the first time their TV offered Roku's motion smoothing feature at all and that there's nowhere in any menu (either the standard settings or the picture settings available while watching TV) to turn it off. The update notes for Roku OS 13 mention a new "Roku Smart Picture" feature that will optimize based on the content being watched, so there may be a bug there. However, people in older threads have reported similar issues with some Roku devices before.

A Roku community moderator responded on the forum that the team is looking into the incident. Roku also offered its typical instructions for disabling the settings, which involves clicking the Star button on the remote during playback and heading to the Action Smoothing submenu under Advanced Picture Settings. [...] Naturally, a lot of people who work in film and television aren't a fan. Star Wars: The Last Jedi director Rian Johnson once went so far as to say it makes "movies look like liquid diarrhea."

Hollywood actor and venture capitalist Ashton Kutcher believes that one day, entire movies will be made on AI tools like OpenAI's Sora. From a report: The actor was speaking at an event last week organized by the Los Angeles-based think tank Berggruen Institute, where he revealed that he'd been playing around with the ChatGPT maker's new video generation tool. "I have a beta version of it and it's pretty amazing," said Kutcher, whose VC firm Sound Venture's portfolio includes an investment in OpenAI. "You can generate any footage that you want. You can create good 10, 15-second videos that look very real."

"It still makes mistakes. It still doesn't quite understand physics. But if you look at the generation of this that existed one year ago, as compared to Sora, it's leaps and bounds. In fact, there's footage in it that I would say you could easily use in a major motion picture or a television show," he continued. Kutcher said this would help lower the costs of making a film or television show. "Why would you go out and shoot an establishing shot of a house in a television show when you could just create the establishing shot for $100?" Kutcher said. "To go out and shoot it would cost you thousands of dollars,"

Kutcher was so bullish about AI advancements that he said he believed people would eventually make entire movies using tools like Sora. "You'll be able to render a whole movie. You'll just come up with an idea for a movie, then it will write the script, then you'll input the script into the video generator, and it will generate the movie," Kutcher said. Kutcher, of course, is no stranger to AI.

TorrentFreak's Ernesto Van der Sar recalls the rise and fall of Napster, the file-sharing empire that kickstarted a global piracy frenzy 25 years ago. Here's an excerpt from his report: At the end of the nineties, technology and the Internet were a playground for young engineers and 'hackers'. Some of them regularly gathered in the w00w00 IRC chatroom on the EFnet network. This tech-think-tank had many notable members, including WhatsApp founder Jan Koum and Shawn Fanning, who logged on with the nickname Napster. In 1998, 17-year-old Fanning shared an idea with the group. 'Napster' wanted to create a network of computers that could share files with each other. More specifically, a central music database that everyone in the world could access.

This idea never left the mind of the young developer. Fanning stopped going to school and flanked by his friend Sean Parker, devoted the following months to making his vision a reality. That moment came on June 1, 1999, when the first public release of Napster was released online. Soon after, the software went viral. Napster was quickly embraced by millions of users, who saw the software as something magical. It was a gateway for musical exploration, one that dwarfed even the largest record stores in town. And all for free. It sounds mundane today, but some equated it to pure technological sorcery. For many top players in the music industry, Napster's sorcery was pure witchcraft. At the time, manufacturing CDs with high profit margins felt like printing money and Napster's appearance threatened to ruin the party. [...]

At the start of 2001, Napster's user base reached a peak of more than 26.4 million worldwide. Yet, despite huge growth and backing from investors, the small file-sharing empire couldn't overcome the legal challenges. The RIAA lawsuit resulted in an injunction from the Ninth Circuit Court, which ordered the network to shut down. This happened during July 2001, little more than two years after Napster launched. By September that year, the case had been settled for millions of dollars. While the Napster craze was over, file-sharing had mesmerized the masses and the genie was out of the bottle. Grokster, KaZaa, Morpheus, LimeWire, and many others popped up and provided sharing alternatives, for as long as they lasted. Meanwhile, BitTorrent was also knocking on the door. "Napster paved the way for Apple's iTunes store, to serve the demand that was clearly there," notes Ernesto. "This music streaming landscape was largely pioneered by a Napster 'fan' from Sweden, Daniel Ek."

"Like many others, Ek was fascinated by the 'all you can play' experience offered by file-sharing software, and that planted the seeds for the music streaming startup Spotify, where he still serves as CEO today. In fact, Spotify itself used file-sharing technology under the hood to ensure swift playback."

An anonymous reader shares a CR report: Based on the name, you'd think Filmmaker Mode is strictly for watching movies. But in our labs, we find that it can get you pretty close to what we consider to be the ideal settings for all types of programming. Filmmaker Mode is the product of a joint effort by the Hollywood film community, TV manufacturers, and the UHD Alliance to help consumers easily set up their TVs and watch shows and films as they were meant to be displayed. The preset has been widely praised by a host of well-known directors, including J.J. Abrams, Paul Thomas Anderson, James Cameron, Patty Jenkins, Rian Johnson, Christopher Nolan, Jordan Peele, and Martin Scorsese, as well as actors such as Tom Cruise. Right now, you can find Filmmaker Mode on TVs from Hisense, LG, Philips, Samsung, and Vizio. And more sets may get the feature this year.

Most newer TVs have fancy features that manufacturers say will improve the picture. But these features can actually have the opposite effect, degrading the fidelity of the image by altering how it was originally intended to look. To preserve the director's original intent, Filmmaker Mode shuts off all the extra processing a TV might apply to movies and shows, including both standard (SDR) and high dynamic range (HDR) content on 4K TVs. This involves preserving the TV's full contrast ratio, setting the correct aspect ratio, and maintaining the TV's color and frame rates, so films look more like what you'd see in a theater. For most of us, though, the biggest benefit of Filmmaker Mode is what the TV won't be doing. For example, it turns off motion smoothing, also referred to as motion interpolation, which can remove movies' filmlike look. (This is one of three TV features that it's best to stop using.) Motion-smoothing features were introduced because most films, and some TV shows, are shot at 24 frames per second, while most TVs display images at 60 or 120 frames per second. To deal with these mismatches, the TV adds made-up (interpolated) frames, filling in the gaps to keep the motion looking smooth. But this creates an artificial look, commonly called the soap opera effect. Think of a daytime TV show shot on video.

If you contact Spotify's customer service with a valid receipt, the company will refund your Car Thing purchase. That's the latest development reported by Engadget. When Spotify first announced that it would brick every Car Thing device on December 9, 2024, it said that it wouldn't offer owners any subscription credit or automatic refund. From the report: Spotify has taken some heat for its announcement last week that it will brick every Car Thing device on December 9, 2024. The company described its decision as "part of our ongoing efforts to streamline our product offerings" (read: cut costs) and that it lets Spotify "focus on developing new features and enhancements that will ultimately provide a better experience to all Spotify users."

TechCrunch reports that Gen Z users on TikTok have expressed their frustration in videos, while others have complained directed toward Spotify in DMs on X (Twitter) and directly through customer support. Some users claimed Spotify's customer service agents only offered several months of free Premium access, while others were told nobody was receiving refunds. It isn't clear if any of them contacted them after last Friday when it shifted gears on refunds.

Others went much further. Billboard first reported on a class-action lawsuit filed in the US District Court for the Southern District of New York on May 28. The suit accuses Spotify of misleading Car Thing customers by selling a $90 product that would soon be obsolete without offering refunds, which sounds like a fair enough point. It's worth noting that, according to Spotify, it began offering the refunds last week, while the lawsuit was only filed on Tuesday. If the company's statement about refunds starting on May 24 is accurate, the refunds aren't a direct response to the legal action. (Although it's possible the company began offering them in anticipation of lawsuits.) Editor's note: As a disgruntled Car Thing owner myself, I can confirm that Spotify is approving refund requests. You'll just have to play the waiting game to get through to a Spotify Advisor and their "team" that approves these requests. You may have better luck emailing customer service directly at support@spotify.com.

Space.com calls it a movie "adding more combustible material to the inferno of AI unease sweeping the globe." Its director tells them James Cameron was a huge inspiration, saying Atlas "has an Aliens-like vibe because of the grounded, grittiness to it." (You can watch the movie's trailer here...)

But Tom's Guide says "the reviews are just as shocking as the movie's AI." Its "audience score" on Rotten Tomatoes is 55% — but its aggregate score from professional film critics is 16%. The Hollywood Reporter called it "another Netflix movie to half-watch while doing laundry." ("The star plays a data analyst forced to team up with an AI robot in order to prevent an apocalypse orchestrated by a different AI robot...") The site Giant Freakin Robot says "there seems to be a direct correlation between how much money the streaming platform spends on green screen effects and how bad the movie is" (noting the film's rumored budget of $100 million)...

But Tom's Guide defends it as a big-budget sci-fi thriller that "has an interesting premise that makes you think about the potential dangers of AI progression." Our world has always been interested in computers and machines, and the very idea of technology turning against us is unsettling. That's why "Atlas" works as a movie, but professional critics have other things to say. Ross McIndoe from Slant Magazine said: "Atlas seems like a story that should have been experienced with a gamepad in hand...." Todd Gilchrist from Variety didn't enjoy the conventional structure that "Atlas" followed...

However, even though the score is low and the reviews are pretty negative, I don't want to completely bash this movie... If I'm being completely honest, most movies and TV shows nowadays are taken too seriously. The more general blockbusters are supposed to be entertaining and fun, with visually pleasing effects that keep you hooked on the action. This is much like "Atlas", which is a fun watch with an unsettling undertone focused on the dangers of evolving AI...

Being part of the audience, we're supposed to just take it in and enjoy the movie as a casual viewer. This is why I think you should give "Atlas" a chance, especially if you're big into dramatic action sequences and have enjoyed movies like "Terminator" and "Pacific Rim".

Spotify is about to render its Car Thing dashboard accessory inoperable on December 9th. Not only is the company refusing to open-source the device, it won't offer owners any subscription credit or automatic refund. "Rather, it's just canning the project and telling people to (responsibly) dispose of Car Thing," reports The Verge. From the report: "We're discontinuing Car Thing as part of our ongoing efforts to streamline our product offerings," Spotify wrote in an FAQ on its website. "We understand it may be disappointing, but this decision allows us to focus on developing new features and enhancements that will ultimately provide a better experience to all Spotify users."

The company is recommending that customers do a factory reset on the product and find some way of responsibly recycling the hardware. Spotify is also being direct and confirming that there's little reason to ever expect a sequel. "As of now, there are no plans to release a replacement or new version of Car Thing," the FAQ reads. Car Thing went on sale to the public in early 2022 for $90. Spotify halted production several months later "based on several factors, including product demand and supply chain issues."

At the time, the company said: "Existing devices will perform as intended."

UPDATE 5/30/24: Spotify Says It Will Refund Car Thing Purchases

After being rumored for years, Sonos has officially entered the headphones market with its new Ace headphones. "The Sonos Ace wireless over-ear active noise-canceling headphones are specified to go toe-to-toe with the established market leaders from the likes of Apple and Bose, and they're priced to match at $449," reports Wired. From the report: Visually, you get an elegant and notably slim pair of over-ear headphones in either a black or "soft" white matte finish. Thanks to a light 312-gram weight, and with some very well-judged clamping force and a clever hanger arrangement that conceals the hinged yoke inside the body of the ear cups, it means all-day comfort. The combination of memory foam, vegan leather, and stainless steel is equally beneficial where comfort and aesthetics are concerned. Branding is restricted to one ear cup, and it's laser-etched, so it manages to be understated while still catching the eye. Where the Apple AirPods Max shout "look at ME!," the Sonos Ace enunciate it quietly and precisely.

As far as performance is concerned, you get all the bells and whistles you'd expect. Wireless connectivity is via Bluetooth 5.4, and they have SBC and AAC codecs, allowing the Ace to be compatible with ALAC and Qualcomm Snapdragon Sound aptX Lossless. Sound is delivered by a pair of custom-designed 40-mm dynamic drivers. Sonos is characteristically coy about frequency response, but from my brief listen at a recent press event in London, they were full-range enough for real bass. Ported acoustic architecture allows for optimum low-frequency extension. Spatial audio is available via those streaming services that support Dolby Atmos and/or Sony 360 Reality Audio, and Sonos' Intelligent Motion Processing with Dolby Head Tracking dynamically follows your head movement to provide an even greater sensation of immersion and envelopment.

There are other cool features that most other headphones can't offer, by virtue of Sonos' ubiquity in many homes. At launch, the Ace will interact seamlessly with the Sonos Arc Dolby Atmos soundbar to swap TV sound between bar and phones at the touch of a button. Sonos suggests that compatibility with its other soundbars (Beam, Beam Gen 2, and Ray) is coming soon, along with a new TrueCinema technology that will map your listening space to reproduce your room's characteristics in the sound of the Ace. [...]

Sony Music Group, one of the world's biggest record labels, warned AI companies and music streaming platforms not to use the company's content without explicit permission. From a report: Sony Music, whose artists include Lil Nas X and Celine Dion, sent letters to more than 700 companies in an effort to protect its intellectual property, which includes album cover art, metadata, musical compositions and lyrics, from being used for training AI models. "Unauthorized use" of Sony Music Group content in the "training, development or commercialization of AI systems" deprives the company and its artists of control and compensation for those works, according to the letter, which was obtained by Bloomberg News.

[...] Sony Music, along with the rest of the industry, is scrambling to balance the creative potential of the fast-moving technology while also protecting artists' rights and its own profits. "We support artists and songwriters taking the lead in embracing new technologies in support of their art," Sony Music Group said in statement Thursday. "However, that innovation must ensure that songwriters' and recording artists' rights, including copyrights, are respected."

Police officers in Britain could be armed with Ghostbusters-style devices that fire electromagnetic rays to shut down the engines of ebikes being used in a crime. From a report: Gavin Stephens, chair of the National Police Chiefs' Council (NPCC), said the weapon was in development and could be months away from being available, though it is expected to be longer than that. He said it would be housed in a backpack, reminiscent of the equipment used in the Ghostbusters series of movies. It could tackle crime linked to newer vehicles such as electric bikes and electric scooters.

The device is being developed with the Defence Science and Technology Lab, which is overseen by the Ministry of Defence, alongside other technological innovations that British police are hoping to use. It would fire an electromagnetic pulse at a vehicle that an officer wants to stop because the rider is suspected of involvement in a crime. The electromagnetic weapon works by tricking the engine into thinking it is overheating, which shuts down the engine and brings the vehicle to a stop. It requires a line of sight to work, Stephens said.

Stephens told a media briefing: "Basically, it interferes with the electric motor, to trick the electric motor into thinking it is overheating. It sends a signal to confuse the electric motor. All these electric motors apparently have an inbuilt safety system that if it thinks it's overheating, it shuts down. At the minute, it's like a ginormous backpack." The equipment was demonstrated to police leaders at the Farnborough technology show earlier this year. Stephens said: "They were also telling me it has the potential to be useful with normal combustion engine vehicles."

Later this month, Comcast will launch a three-way bundle with Peacock, Netflix and Apple TV+. It will "come at a vastly reduced price to anything in the market today," said. Comcast chief Brian Roberts. Variety reports: The goal is to "add value to consumers" and at the same time "take some of the dollars out of" other companies' streaming businesses, he added, while reinforcing Comcast's broadband service offerings. Comcast's impending launch of the StreamSaver bundle come as other media companies have been assembling similar offerings. [...] Like the other streaming bundling strategies, Comcast's forthcoming Peacock, Netflix and Apple TV+ package is an effort to reduce cancelation rates (aka "churn") and provide a more efficient means of subscriber acquisition -- coming as the traditional cable TV business continues to deteriorate. Last week, Disney and Warner Bros. Discovery announced a three-way bundle comprising of Max, Disney+ and Hulu.

At its I/O developer conference today, Google announced Veo, its latest generative AI video model, that "can generate 'high-quality' 1080p resolution videos over a minute in length in a wide variety of visual and cinematic styles," reports The Verge. From the report: Veo has "an advanced understanding of natural language," according to Google's press release, enabling the model to understand cinematic terms like "timelapse" or "aerial shots of a landscape." Users can direct their desired output using text, image, or video-based prompts, and Google says the resulting videos are "more consistent and coherent," depicting more realistic movement for people, animals, and objects throughout shots. Google DeepMind CEO Demis Hassabis said in a press preview on Monday that video results can be refined using additional prompts and that Google is exploring additional features to enable Veo to produce storyboards and longer scenes.

As is the case with many of these AI model previews, most folks hoping to try Veo out themselves will likely have to wait a while. Google says it's inviting select filmmakers and creators to experiment with the model to determine how it can best support creatives and will build on these collaborations to ensure "creators have a voice" in how Google's AI technologies are developed. Some Veo features will also be made available to "select creators in the coming weeks" in a private preview inside VideoFX -- you can sign up for the waitlist here for an early chance to try it out. Otherwise, Google is also planning to add some of its capabilities to YouTube Shorts "in the future." Along with its new AI models and tools, Google said it's expanding its AI content watermarking and detection technology. The company's new upgraded SynthID watermark imprinting system "can now mark video that was digitally generated, as well as AI-generated text," reports The Verge in a separate report.

OpenAI CEO Sam Altman gave an hour-long interview to the "All-In" podcast (hosted by Chamath Palihapitiya, Jason Calacanis, David Sacks and David Friedberg). And speaking on technology's advance, Altman said "Phones are unbelievably good.... I personally think the iPhone is like the greatest piece of technology humanity has ever made. It's really a wonderful product."


Q: What comes after it?

Altman: I don't know. I mean, that was what I was saying. It's so good, that to get beyond it, I think the bar is quite high.

Q: You've been working with Jony Ive on something, right?

Altman: We've been discussing ideas, but I don't — like, if I knew...


Altman said later he thought voice interaction "feels like a different way to use a computer."

But the conversation turned to Apple in another way. It happened in a larger conversation where Altman said OpenAI has "currently made the decision not to do music, and partly because exactly these questions of where you draw the lines..."

Altman: Even the world in which — if we went and, let's say we paid 10,000 musicians to create a bunch of music, just to make a great training set, where the music model could learn everything about song structure and what makes a good, catchy beat and everything else, and only trained on that — let's say we could still make a great music model, which maybe we could. I was posing that as a thought experiment to musicians, and they were like, "Well, I can't object to that on any principle basis at that point — and yet there's still something I don't like about it." Now, that's not a reason not to do it, um, necessarily, but it is — did you see that ad that Apple put out... of like squishing all of human creativity down into one really iPad...?

There's something about — I'm obviously hugely positive on AI — but there is something that I think is beautiful about human creativity and human artistic expression. And, you know, for an AI that just does better science, like, "Great. Bring that on." But an AI that is going to do this deeply beautiful human creative expression? I think we should figure out — it's going to happen. It's going to be a tool that will lead us to greater creative heights. But I think we should figure out how to do it in a way that preserves the spirit of what we all care about here.
What about creators whose copyrighted materials are used for training data? Altman had a ready answer — but also some predictions for the future. "On fair use, I think we have a very reasonable position under the current law. But I think AI is so different that for things like art, we'll need to think about them in different ways..." Altman:I think the conversation has been historically very caught up on training data, but it will increasingly become more about what happens at inference time, as training data becomes less valuable and what the system does accessing information in context, in real-time... what happens at inference time will become more debated, and what the new economic model is there.
Altman gave the example of an AI which was never trained on any Taylor Swift songs — but could still respond to a prompt requesting a song in her style. Altman: And then the question is, should that model, even if it were never trained on any Taylor Swift song whatsoever, be allowed to do that? And if so, how should Taylor get paid? So I think there's an opt-in, opt-out in that case, first of all — and then there's an economic model.
Altman also wondered if there's lessons in the history and economics of music sampling...

Thursday CNN reported: The Oscar-winning team behind the nearly $6 billion blockbuster "Lord of the Rings" and "The Hobbit" trilogies is reuniting to produce two new films. The first of the new projects from Sir Peter Jackson, Fran Walsh and Philippa Boyens is tentatively titled "Lord of the Rings: The Hunt for Gollum," Warner Bros. Discovery announced Thursday. It will be directed by "LOTR" alum Andy Serkis.
But "amid the news," TMZ reports, "a famous short film about it got yanked ... only to be revived on YouTube a day later." A viral short film called "The Hunt for Gollum" — which got uploaded to YouTube about 15 years ago — has been praised among Tolkien fans for years as a stellar piece of fan fiction and art, which while not sanctioned by Warner Bros., still held its own and looked damn good. On Thursday, WB announced they were making a brand new installment to their film franchise with the same title — which led to the short being taken down on a copyright claim ... but it seems Warner has backed off, 'cause about 12 hours or so later, it's up again...!

Sources with direct knowledge tell us the copyright claim got applied in error ... and the studio realized that, so they removed it and YouTube did their thing. The director of the short, Chris Bouchard, uploaded an email he got from YT saying the copyright claim had been released ... confirming WB retreated all on their own. He tells TMZ ... "We're just happy to hear folks remembered our film somewhat fondly, low-fi effort that it is. And grateful as of course fan films are in strange legal territory."

An anonymous reader shares a report: Disney Plus, Hulu, and Max are teaming up for a new bundle this summer, Netflix is focused on the WWE and celebrity boxing, Disney Plus is getting ESPN, and Bloomberg reported earlier this week that Max could get a price hike. A familiar refrain emerged around all this news: streaming is becoming cable TV all over again and getting crummier in the process.

And it's true! When streaming first emerged, it was a beautiful alternative to piracy, which was very convenient and very illegal, and cable, which was festooned with ads and weighed down by channels you were paying for and didn't want. Streaming gave you a world of content on demand for a fraction of the cost of cable. But that experience was never sustainable. Content costs money to make, and companies are apparently obligated to "increase revenue" and "make profit." This means Netflix spending billions of dollars a year on content isn't necessarily sustainable unless it's adding new users and monetizing them through some combination of ads and increasing subscription fees for stuff that used to be free, like sharing an account or streaming in 4K.

Amazon Prime Video subscribers will see new types of advertisements this broadcast year. Amazon announced today that it's adding new ad formats to its video streaming service, hoping to encourage people to interact with the ads and shop on Amazon. From a report: In January, Prime Video streams included commercials unless subscribers paid $3 extra per month. That has meant that watching stuff on Prime Video ad-free costs $12 per month or, if you're also a Prime subscriber, $18 per month. Amazon has heightened focus on streaming ads this year. Those who opted for Prime Video with commercials will soon see shoppable carousel ads, interactive pause ads, and interactive brand trivia ads, as Amazon calls them.

Amazon said that advertisers could buy these new displays to be shown "across the vast majority of content on Prime Video, wherever it's streamed." All the new ad formats allow a viewer to place advertised products in their Amazon cart. With carousel ads, subscribers will be pushed to shop "a sliding lineup of" products during ad breaks during shows and movies, Amazon said, adding: "The ad automatically pauses so that customers can browse, and automatically resumes play when ad interaction has stopped."

Disney CEO Bob Iger says the company is shrinking the MCU with a new mission to drop the number of Marvel TV series to two a year and the film output to no more than three movies per year. The comment follows Iger conceding last year that Marvel had diluted audience's focus by making too many TV shows. From a report: Iger said this is part of Disney's overall strategy to reduce output and focus on quality, a strategy "that's particularly true with Marvel."

"We're slowly going to decrease volume and go to probably about two TV series a year instead of what had become four and reduce our film output from maybe four a year to two, or a maximum of three," the Disney CEO said during the company's quarterly earnings call Tuesday. "And we're working hard on what that path is." Iger says Marvel has "a couple of good films in '25 and then we're heading to more 'Avengers,' which we're extremely excited about," adding: "Overall, I feel great about the slate. It's something that I've committed to spending more and more time on. The team is one that I have tremendous confidence in and the IP that we're mining, including all the sequels that we're doing, is second to none."